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image SEO

Is image SEO important for car dealers?

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From 2016 to 2018, image searches grew by 60%, according to Google. Today, more consumers are centering their searches around photos, which is excellent...
used car

Tips and tricks to make your used car dealership standout online

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The pandemic years changed the landscape of many markets, especially the used car marketplace. According to an eLend survey, “Almost 80% of auto dealers...
SEO

5 SEO strategies to boost your dealership’s web engagement

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About 53% of mobile and desktop users click on organic search results rather than paid ads, according to BrightEdge Research. Since we know this, car dealership...

4 useful ways auto dealerships can boost their SEO

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Just like continued education on sales techniques and learning new service protocols for EVs, updating your SEO knowledge is essential. And before we look...

4 SEO tweaks for a bump in online traffic to your...

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In the age of digital everything, it’s all but guaranteed that car shoppers will be online from the beginning stages of their vehicle search...
search

Can’t close the sale? It’s a search problem

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Companies across every industry are trying to enhance their online presence in order to boost brand awareness and drive sales. Ecommerce merchants have a...
dealer

Why optimizing Google My Business can lead to high quality traffic

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On the latest episode of Auto Marketing Now, host Brian Pasch, Founder of PCG Companies, covers the latest updates to the dealer's number one source of...
digital marketing

Digital marketing is crucial to automotive parts and accessories

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Customers live their lives online—and it’s not a passing fad. The mass migration to digital shopping has been well underway for decades and the...

3 marketing strategies car dealers should prioritize in 2021 – Mark...

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We’re pleased to welcome back Mark Sokal, a 20-year automotive veteran who founded Sokal Media Group and Webstreak. Now merged into one company under...
Frank Lopes

4 marketing moves car dealers should be making right now –...

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Marketing is a key element of auto sales. Many dealers have reevaluated their marketing strategy with new budgets and new tools to reach more...