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Timing is critical to both dealers and car buyers and seasonal sales are once again playing a big role.

Q&A | How auto dealers can leverage the return of seasonal...

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Seasonality plays a crucial role for both dealers and car buyers, and understanding its impact is vital in the automotive industry. Historically, certain seasons...
Learn how dealership leaders can take a play out of Elon Musk's book and effectively leverage the timeboxing method.

What is timeboxing? Decoding Elon Musk’s famous time management technique

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There is no doubt billionaire Elon Musk is a very busy entrepreneur seeing as he now owns five companies including Tesla, SpaceX, Twitter (now...
Car buyers who no longer commute to an office seem to be spending more both on the price of a vehicle and the F&I products to protect it.

Are car buyers who work-from-home making F&I sales easier?

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For the last few years since the start of the pandemic, companies have been more open to the idea of working from home to...
Lena Bourgeois joins Inside Automotive to discuss how dealers often underestimate female car shoppers and why that needs to change.

Female car buyers: Why dealers shouldn’t underestimate women — Lena Bourgeois...

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Women make up one of the largest car buyer demographics in the U.S., but many dealers are still relying on outdated practices or old-school...
Many automakers, including Ford, GM, Volvo and now Mercedes, are conforming to Tesla's fast charging system, also known as the North American Charging Standard or NACS.

Tesla, Ford’s EV price cuts explained and why more OEMs are...

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Welcome to another edition of The Future of Automotive, with Steve Greenfield, Founder, and CEO of Automotive Ventures, where I put recent automotive and...
EVs can be introduced in your area in much the same way gasoline-powered cars were decades ago: community outreach and education.

Promoting EV adoption through community outreach and education

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We’ll up be upfront: The process of getting people to think about buying electric cars isn’t really all that different from selling a gas-powered...
Frye GA4 Google

Optimizing GA4 to improve the overall client experience — Kevin Frye...

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The shift to Google Analytics 4, or GA4, is at the forefront of many marketers' minds. On today's Inside Automotive, we're joined once again...
On this edition of CBT Now, Jim Fitzpatrick speaks with J.D. Power's Tyson Jominy about the current state of the U.S. new car market.

Where does the new car market stand today? — Tyson Jominy...

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On this edition of CBT Now, Jim Fitzpatrick speaks with Tyson Jominy, the Vice President of Data and Analytics at J.D. Power, about the...
Deep website personalization is the key to generating more leads and more return shoppers, and so many dealers are falling behind.

Website personalization is the key to attracting the modern car buyer

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The automotive retail industry has long been shifting away from physical-only stores towards online shopping experiences that complement the physical showroom. However, the COVID-19...
website emotion audits

Every car has a story: How to jazz up your used...

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If you're thinking of a quick lunch, you may choose to "Live Más" and pick up Tacos and Nacho Fries from Taco Bell®. Let's...