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mobile

The importance of a mobile-friendly shopping experience

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Even if you’ve been stuck under a hood for the last decade, it’s not surprising to know that the selling of auto-parts and accessories...

Seamless mobile experience in service a customer expectation in 2021

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Smartphone use in the United States has increased in recent years to 81% of the total population. For those earning more than $50,000 annually,...
online

5 Ideas to Help Increase Profits Across All Departments

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In the information age, there has been an increased focus on the customer journey as a whole, instead of its individual moving parts. No...
millennials

The ABCs of Selling to Millennials

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Millennials. They turn to their phone for everything: ordering groceries, snapping selfies, booking reservations, Instagramming avocado toast, and stalking exes. It’s no surprise that...
service

Should Your Dealership’s Service Department Go Mobile?

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We have all heard tale of days long ago when doctors used to make house calls. This was a common practice 50 years ago....
F&I

F&I At Their Fingertips: Millennials Prefer the Auto lending Process Online

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The Tide is Changing For Millennial Car Buyers 80 million Millennials have entered adulthood and have replaced Baby Boomers as the largest generation alive. Approximately 10,000...
recruitment

Mobile, a Recruitment Must

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Mobile optimization is a crucial part of finding and hiring the best candidates, as job seekers increasingly demand not only a robust mobile-optimized job search but also...
customers

Total Customer Connect’s OJ Laos: Tracking Service Repair Orders Online

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  When customers drop off their cars at your dealership for service, they often feel as if their leaving one of their children with you....
Newscast

Erin Kerrigan on the best time to sell your dealership |...

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On today's CBT Newscast for Friday, September 1st, 2017: Erin Kerrigan on the best time to sell your dealership In a Blue Sky Report from earlier...
VDP

Optimizing your VDPs for the mobile screen

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Today’s consumer is increasingly reliant on the internet to accomplish everyday tasks. And the car shopping process is certainly on that list. But the...