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Mike Haeg

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Mike’s company produces the Car Wars automotive call-tracking program. He loves fusing technology with people to help dealerships “own the phone.”
phone

Four Fundamentals To Help You Survive and Thrive Even With Constant Staff Turnover

The Industry Plague While I can’t promise you lower staff turnover, I know this much is true: departing sales agents often take a healthy book...
Puente Hills Ford

How Puente Hills Ford Achieved #1 CSI Score in Southern California

“I just got out of a meeting pumping up my guys for you and I’s interview. It’s all about pumping the guys up because...
millennials

The ABCs of Selling to Millennials

Millennials. They turn to their phone for everything: ordering groceries, snapping selfies, booking reservations, Instagramming avocado toast, and stalking exes. It’s no surprise that...
managers

3 Ways Managers and Execs Can Up Their Accountability and Involvement

Operational policies. Staffing. Pricing. Marketing decisions. Customer relations. Vendor partnerships. For group senior managers or executives, there are a million things you must manage...
appointment

Turning a Phone Call Into an Appointment

It’s no secret that your dealership’s location can pose challenges to running an effective sales process. Situated in congested Chicago, the Berman Infiniti of...
rapport

5 Ways to Build Rapport Over the Phone

Smart dealers constantly look to improve show rates and closing percentages -- website redesigns, huge direct mail campaigns, big gorillas on the roof and...
customer recognition

The Importance of Customer Recognition in Making the Sale

The trendy term in the automotive industry for the past five years has been big data. It’s everywhere -- from car wifi to oil...
phone experience

How to Book More Appointments

Dealers lose the majority of their hottest leads within the first 15 seconds of each call. The culprit? Poor phone routing. It’s a common misconception...
phone calls

Phone calls: the good, the bad, and the exceptional

Competition is heating up.  Shoppers are more informed than ever.  Margins are shrinking. Amid the challenges and chaos of a modern dealership, one thing remains...
hot leads

5 Ways to Connect with Hot Leads

Originally published in the June edition of Car Biz Magazine. How effective have your “speed traps” been in stabilizing phone management at your dealership? Let me...
tires

Want to Increase Tire Sales? Here’s How to Do it!

With Amazon’s recent purchase of the online pharmacy company Pillpack, it is hard to ignore the thought:  is there any industry Amazon founder Jeff...
OEM

How Well Do Your Employees Know Your Dealership’s OEM?

Working in a dealership requires dedication and commitment. Whether a GM, a salesperson, or even a lot technician, the day-to-day objectives of each position...

Making the Connection: Four Ways to Align your Goals

Who are you as a dealership, and what do you stand for? If someone were to ask the above question to one of your...
Wahlbergvideo

Feature Benefit Selling by Mark Wahlberg

Today's CBT Automotive sales tip of the day is brought to you by the newest Columbus Ohio car dealer, Mark Wahlberg. Take a look!  

Why Your Team Should Be Certified

Certifications, regardless of what they are for, tells your professional peers and employers that you are well-qualified to take things seriously. It can help...

What Are You Motivated By?

We all need motivation to keep us going and push us forward. On today's episode of Straight Talk, David Lewis asks, What keeps you...

A House Divided Will Not Stand

"A house divided will not stand." Make sure your heart and mind are in the same place when you come in today. Jonathan Dawson...

What Does Digital Retailing Have To Do With F&I?

On this week's episode of F&I Today Becky Chernek talks about digital retailing and what it has to do with F&I. Why should you...

The Power of Right Example

On this week's episode of Hard Truths with Dave Anderson we talk about the power of right example. Everybody is already leading by example,...