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loyalty marketing program

The importance of creating a positive team environment at your dealership

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Today on Kain & Co., host David Kain, President of Kain Automotive, sits down with Jose Lazo, Sales Manager of South Dade Toyota, along with Boris...
loyalty marketing program

The critical missing piece to your digital sales strategy

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On the latest episode of Kain and Co., host David Kain, president of Kain Automotive, discusses the most critical piece in your digital sales strategy, which...
active listening

How active listening leads to increased engagement

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If your natural instinct is to provide advice or an immediate solution to a problem, then you could unintentionally be doing more harm than...
holiday season

Five Ways Your Dealership Team Can Use the Holiday Season to...

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The holidays are a time when everyone seems to be in more of a mood to spend and give. Many are looking for deals...
marketing

Automotive marketing study reveals two marketing techniques that boost sales by...

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There seems to be a winning combination of marketing techniques that can propel dealers to a significant sales bump. Outsell, a virtual engagement sales company,...
customer

Tips to optimize customer engagement in the pandemic and beyond

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If you live in Southern California, you may have noticed a new type of text message from candidates during the recent political season. It...
online

Online consumer engagement showing indications of industry rebound

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Car shoppers are continuing a slow but steady push back to normal purchasing practices, according to analysis of marketing data by Comscore in a...
engagement

Four Ways to Improve Employee Engagement at Your Dealership

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Employee engagement is an indicator and cause of success. Overall, companies with high employee engagement are 21 percent more profitable than companies with low...
customer

Engaging Early with the Customer

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c On today's Tip of the Day, Becky Chernek tells you why you should find out why the customer took so long on that timely...
car buying

Selling the Car Buying Experience: Five Ways to Better Engage Customers

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Think about the last time you spent money on a large item, what made you feel comfortable making the final purchase? Was it the...