TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%


Customer Experience

phone calls

Phone Calls: The Good, the Bad, and the Exceptional

- September 20, 2019
Competition is heating up.  Shoppers are more informed than ever.  Margins are shrinking. Amid the challenges and chaos of a modern dealership, one thing remains certain: the best opportunity for you...
Sales & Marketing Auto News
appearance

Keeping Up Appearances: The Importance of Dealership Cleanliness and Comfort

- September 11, 2019
Sometimes driving up sales is as simple as investing in a good pressure washer. The general appearance and cleanliness of your dealership, staff, and other client-facing elements can improve with...
Sales & Marketing Auto News
customer

Six Tips for Creating a Stellar Customer Experience on Multiple Marketing Channels

- September 10, 2019
How can we best describe the buying path of a potential car buyer? Well, it definitely isn’t a straight line. There are a lot of twists and turns associated with...
Sales & Marketing Articles
customer experience

Five Essential Customer Experience Metrics That Will Help You Retain Buyers at Your Dealership

- September 3, 2019
How can you tell if your customers are satisfied with the service and experience they had at your dealership? It can be tempting to only look at sales and revenue....
Sales & Marketing Auto News
car buying experience

Four Ways to Help Consumers Move Past Anxiety During the Car Buying Process

- September 2, 2019
When you hear accounts of those who have purchased cars or articles that touch on the emotional side of the car buying process, many mention the feeling of anxiety. From...
Sales & Marketing Auto News
sales

Modernizing Your Sales Experience in Order to Better Serve Your Customers – Josh Letsis, CEO of ClosingBig

- August 21, 2019
 The automotive retail industry is getting more competitive year after year, and it seems like there are new consumer buying trends developing every day. You might find yourself asking, “Which...
Sales & Marketing Featured
female car buyers

Common Complaints of Female Car Buyers and How to Address Them to Improve Sales – Lisa Copeland, Cars Her Way

- August 20, 2019
 Welcome back to CBT News, today we sit down with Lisa Copeland, Founder of Lisa Copeland Global and CEO of Cars Her Way, to discuss some of the concerns female...
Management & Leadership Sales & Marketing
memorable customer moments

Train Your Staff to Deliver Memorable Customer Moments with These Tips from Joseph Michelli, Author of ‘Driven to Delight’

- August 14, 2019
 There are many factors that go into providing your clients with an excellent customer experience. We all know the big ones, product quality, convenience, speed, and brand, but what about...
Sales & Marketing Auto News
technologies

Four Automated Technologies that can Make Life Easier at Your Dealership

- August 7, 2019
Did you ever wish you could clone yourself or someone on your team? It would give you an extra set of hands, as well as another individual that knows exactly...
Daily Automotive News Auto News
service lane

Why Dealerships Need To Improve Their Customer Experience

- August 5, 2019
The automotive industry is in a transitional state. Consumer preferences have started evolving past the traditional dealership experience, which means it’s more important than ever that dealerships meet their customers’ needs...
Sales & Marketing Auto News

Latest Articles

Weekly roundup: FTC reveals names of dealers warned over deceptive pricing, New-vehicle sales hold steady in May, Scout Motors to bring 1,200 jobs to new HQ
Latest Articles 05/30/26

Weekly roundup: FTC reveals names of dealers warned over deceptive pricing, New-vehicle sales hold steady in May, Scout Motors to bring 1,200 jobs to new HQ

CBT News heads to Washington, D.C., to host Auto Leadership Summit
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NHTSA investigates nearly 115,000 Rivian vehicles over rear suspension failures
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Oil prices drop as U.S. reaches deal with Iran, pending Trump's approval
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Honda's Racing spirit is driving the future of hybrid vehicles
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