On the latest episode of CBT Now, we're joined by Matt Easton, sales coach and founder of Easton University, to discuss one of the most overlooked yet transformative approaches in...
Payment processing isn’t often top of mind when auto dealership leaders think about profitability — but when left unchecked, the wrong payment systems can quietly chip away at margins.
Rising credit card...
The Problem We Have Learned to Tolerate
Across showrooms and back offices, the story is all too familiar: the car is ready, the deal is structured, and the buyer is eager....
Data is transforming the automotive industry, but many dealerships struggle to fully harness its potential. Glenn Pasch, CEO of PCG Digital, joins Inside Automotive to discuss how dealerships can use...
Customer retention is a high-value differentiator for automotive dealerships. The economics are clear — retaining existing clients is far more cost-effective than acquiring new ones. Customer loyalty is linked to...
With new tariffs now in effect, rising costs are out of a dealer's control. However, how customers are treated in the showroom remains entirely within their grasp. In today's episode...
Consistently selling 20+ cars a month may seem daunting and unrealistic. However, there's a proven sales formula that works. In today's episode of CBT Now, Sean Gardner, instructor and sales...
Like many other sectors, the automotive industry faces the intersection of digital transformation and traditional human service. While technology offers unprecedented opportunities for efficiency and convenience, it risks creating distance...
Customer reviews and ratings have become a pivotal factor in purchasing decisions, but how much do consumers really trust them? Renowned customer experience expert and bestselling author Shep Hyken joins...
Price negotiations often feel like a relentless battle for salespeople and managers. However, Sean Gardner, instructor and sales trainer at the Joe Verde Group, offers a solution. In today's episode...