TSLA348.750-6.06001%
GM86.2700.09%
F13.870-0.08%
RIVN16.070-0.73%
CYD38.210-2.18%
HMC31.8600.53%
TM194.4802.48%
CVNA74.040-0.05%
PAG217.010-0.84%
LAD370.360-0.68%
AN200.0901.34%
GPI263.9501.91%
ABG211.6200.95%
SAH79.6800.39%
TSLA348.750-6.06001%
GM86.2700.09%
F13.870-0.08%
RIVN16.070-0.73%
CYD38.210-2.18%
HMC31.8600.53%
TM194.4802.48%
CVNA74.040-0.05%
PAG217.010-0.84%
LAD370.360-0.68%
AN200.0901.34%
GPI263.9501.91%
ABG211.6200.95%
SAH79.6800.39%
TSLA348.750-6.06001%
GM86.2700.09%
F13.870-0.08%
RIVN16.070-0.73%
CYD38.210-2.18%
HMC31.8600.53%
TM194.4802.48%
CVNA74.040-0.05%
PAG217.010-0.84%
LAD370.360-0.68%
AN200.0901.34%
GPI263.9501.91%
ABG211.6200.95%
SAH79.6800.39%


Customer Experience

Matt Easton joins us to discuss one of the most overlooked yet transformative approaches in sales: eliminating objections before they happen.

Matt Easton reveals how to eliminate objections before they arise

- June 12, 2025
On the latest episode of CBT Now, we're joined by Matt Easton, sales coach and founder of Easton University, to discuss one of the most overlooked yet transformative approaches in...
Payment processing isn’t often top of mind when dealership leaders think about profitability, but the wrong systems can chip away at margins.

Is your payment system undermining your dealership’s bottom line? Here’s how to regain control

- June 9, 2025
Payment processing isn’t often top of mind when auto dealership leaders think about profitability — but when left unchecked, the wrong payment systems can quietly chip away at margins.  Rising credit card...
It’s common to attribute delays to vehicles purchased out of state. But in practice, titles lag on all types of inventories.

Getting titles for your inventory in 24 hours – because 45 is 44 too many

- May 22, 2025
The Problem We Have Learned to Tolerate Across showrooms and back offices, the story is all too familiar: the car is ready, the deal is structured, and the buyer is eager....
Glenn Pasch, CEO of PCG Digital, joins Inside Automotive to discuss how dealerships can use data more strategically to increase sales.

Why dealers lose customers—and how data can help win them back – Glenn Pasch | PCG Digital

- April 18, 2025
Data is transforming the automotive industry, but many dealerships struggle to fully harness its potential. Glenn Pasch, CEO of PCG Digital, joins Inside Automotive to discuss how dealerships can use...
Customer retention is a high-value differentiator for automotive dealerships. The economics are clear: retaining existing clients is cheaper.

Innovative strategies to enhance your dealership’s customer retention

- April 16, 2025
Customer retention is a high-value differentiator for automotive dealerships. The economics are clear — retaining existing clients is far more cost-effective than acquiring new ones. Customer loyalty is linked to...
customer experience, tariffs

Shep Hyken on strengthening customer experience during uncertain times

- April 14, 2025
With new tariffs now in effect, rising costs are out of a dealer's control. However, how customers are treated in the showroom remains entirely within their grasp. In today's episode...
Sean Gardner: make every month a 20+ car month

Consistently sell 20+ cars a month with five key strategies – Sean Gardner | Joe Verde Group

- April 8, 2025
Consistently selling 20+ cars a month may seem daunting and unrealistic. However, there's a proven sales formula that works. In today's episode of CBT Now, Sean Gardner, instructor and sales...
Like many other sectors, the automotive industry faces the intersection of digital transformation and traditional customer service.

Balancing Tech and Touch: Maximizing Ease and Humanity in Automotive Customer Experiences

- March 27, 2025
Like many other sectors, the automotive industry faces the intersection of digital transformation and traditional human service. While technology offers unprecedented opportunities for efficiency and convenience, it risks creating distance...

Shep Hyken on the power of reviews: Why trust and authenticity matter in customer experience

- March 20, 2025
Customer reviews and ratings have become a pivotal factor in purchasing decisions, but how much do consumers really trust them? Renowned customer experience expert and bestselling author Shep Hyken joins...
Sean Gardner, instructor and sales trainer at Joe Verde Group, shares four steps to beat the price grind, master negotiation, and sell more cars.

Beat the price grind and master negotiations – Sean Gardner | Joe Verde Group

- March 11, 2025
Price negotiations often feel like a relentless battle for salespeople and managers. However, Sean Gardner, instructor and sales trainer at the Joe Verde Group, offers a solution. In today's episode...


CBT News
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.