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website emotion audits

Every car has a story: How to jazz up your used...

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If you're thinking of a quick lunch, you may choose to "Live Más" and pick up Tacos and Nacho Fries from Taco Bell®. Let's...
Digital retail technology

How technology is changing auto dealership recruiting and retailing strategies

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Technology and the global pandemic have accelerated much of today’s customer and employee expectations. Today on Inside Automotive, we’re pleased to welcome back Adam...

Exclusive: What is the future of electric mobility in automotive? —...

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It's easy for business leaders and owners to get caught in the here-and-now instead of planning for the future, especially in light of the...
words

5 powerful words to use when interacting with customers

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In the automotive industry, it's all about closing on a sale. Some people tend to convert every customer into a sale with decent grosses,...
online marketplace

5 tips to outperform your competitors in the online marketplace

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When buying a car, today's consumers have more choices than ever. They can buy from a traditional dealership, an online-only marketplace, or even directly...
image SEO

Is image SEO important for car dealers?

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From 2016 to 2018, image searches grew by 60%, according to Google. Today, more consumers are centering their searches around photos, which is excellent...
fixed price F&I

Is there room for fixed F&I pricing at your dealership?

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Who likes to haggle? No one. But in F&I this has been seen as not only expected but customary for decades. No two buyers...
aftermarket service

4 ways car dealers can win against aftermarket service providers

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According to the J.D. Power 2022 U.S. Aftermarket Service Index Study, customers increasingly prefer aftermarket service providers to new-vehicle dealers. J.D. Power surveyed almost...
BDC

3 tasks BDC staff should handle and 3 they should not

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The Business Development Center (BDC) is the central nervous system of many auto dealerships. It's the hub that makes things happen and the lifeblood...
dealership collaboration planning

How to encourage better interdepartmental collaboration in the dealership

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Remote work has undoubtedly disrupted the workforce, with many employees working from home and eliminating in-person collaboration. While there are some companies who say...