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An Interactive and Personal Conference for the Progressive Dealer
The Best Training Day Ever is an event that allows dealers across the country to network and learn from some of the best automobile...
First Step to Connected Car-Buying: Pre-Qualification
It’s more effective than Pre-Screening
By Pete MacInnis
We’ve all seen the endless data about consumer dissatisfaction with the car-buying process, particularly with how lengthy it can...
20 Things to Know about the UDAP
KEEPING IT REAL — AND LEGAL
By: Jim Radogna
Unfair and Deceptive Acts and Practices statutes (UDAP) cover virtually every aspect of a dealer’s sales, finance...
Competition Between Departments is Great but Don’t Let it Become a...
Dealers must employ specific tactics to foster a culture defined by skin in the other manager’s game. I am betting you have experienced this pain...
Baby Boomer Car market
BY STEVE HOWARD
According to a study by AARP and J.D. Power, 62.3 percent of all new vehicles are purchased by buyers over 50. People...
Boomer Car Buyers Are Your Best Bet
62.3% of all new vehicles are purchased by buyers over 50 *1. People 50 to 68 are known in the marketing world as Baby...
Constant Change
The Greater New York Automobile Dealers Association still operates on many of the principles that it was founded on more than 100 years ago,...
Using Customer-Centric Websites to Boost Sales
Forward-thinking dealers will utilize improved technologies to turn website visits into increased sales. BY DENNIS GALBRAITH AND GINO CIPPERONI
Dealers hear a great deal about...
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