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Overcoming Objections (Part 6)

In part 6 of a 10-part series on overcoming objections, David teaches you how to use DLA’s structured objection response process to deal with the most common objections you’ll be confronted with during the closing process.
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David Lewis
David Lewis
David’s firm is a national training and consulting business that specializes in the retail automotive industry. He also is the author of four industry-related books, “The Secrets of Inspirational Selling,” “The Leadership Factor,” “Understanding Your Customer” and “The Common Mistakes Automotive Salespeople Make.” Visit his website at www.DavidLewis.com.

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