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BDC

5 habits of a successful BDC manager

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More than ever, the internet and phones are the “new” showroom, making your BDC a conduit to your bricks-and-mortar store. Increasingly, agents have the...
marketing used cars

Are certain metrics throwing off your used car and lead management...

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Welcome to this week’s episode of Used Cars Weekly, the original CBT News show dedicated to bringing car dealers best practices and tips for the...
performance

This is a MUST DO list for maximum fixed ops performance

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Everyone needs a job description of their job that outlines what is expected and the actions you will need to execute to succeed in...
service

The Power of 4DX in the Service Department!

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Working with Service Departments has allowed me to be exposed to many different strategies, techniques, processes as well as the latest technologies, software and...
BDC

Key Operational Metrics For Your Internet/BDC Operation

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On today's episode of Kain & Co., David goes over some key operational metrics for your internet or BDC operation.
Auto Marketing Now

5 Observations from Measuring Consumer Engagement on Dealer’s Websites

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  On this episode of Auto Marketing Now, Brian shares 5 observations that have changed his thinking on digital marketing strategy based on the data...
Recon

Solutions That Measure and Manage Your Dealership’s Recon Process

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If you’re a dealer struggling to get your used vehicles in and out of recon as quickly as possible, you’ll want to pay attention...
Market-Based Strategies

Applying Successful Market-Based Strategies For Profitable Returns on New and Used...

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Is your car dealership spending money on marketing to make money on investments? Brian Finkelmeyer, Director of Conquest at vAuto, chats with Jeremy Beaver, Chief...
digital marketing

Five Marketing Metrics Dealers Should Pay Attention To

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In the midst of managing customer service, the finance process, service departments, and overall dealership operations, it is easy for marketing to fall by...
metrics

Mark Conner: What is the leading indicator to driving sales?

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No matter what your level of technological savvy might be, finding effective ways to use metrics to eliminate wasted ad spend is important for...