TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%


Customer Experience

location data

How Leveraging Location Data Improves Sales

- May 26, 2017
Customers are doing everything online. Whether it be on their phones or computers, the data that is presented can greatly benefit your dealership if used correctly. Auto Marketers can leverage...
female customers

Tune in and Profit – Female Customers Communicate Differently Than Men

- May 25, 2017
It’s been said that the most important numbers in any business can’t be known. That is. you won’t know the number of customers who stop buying from your dealership without...

Transitioning to Your Future Business Model – Brian Benstock, GM Paragon Honda and Automotive CX Summit Speaker

- May 25, 2017
Paragon Honda in Queens, NY is easily one of the top tier Honda dealerships in the county. Jim Fitzpatrick had to a chance to speak with Brian Benstock, GM/Vice President of...
body language

Sales Tips from Body Language Expert Dr. Jack Brown (Part 2)

- May 24, 2017
On Today's Episode of On the Mark, Mark welcomes Dr. Jack Brown to the show. Dr. Brown is a leading authority and expert on body language and non-verbal communication. Mark...
customer experience

Six Ways to Create a Memorable Customer Experience

- May 23, 2017
Little details that customers notice, and that makes them feel good about not only making the purchase, but making the purchase from you, is a significant part of the overall...
digital marketing

Digital Marketing Best Practices | 6 Ways to Create a Memorable Customer Experience | Dealers/Shoppers Remain Far Apart on Trade Appraisals | How Holman Automotive Drives Growth

- May 23, 2017
On today's CBT Newscast for Tuesday, May 23, 2017: Digital Marketing Best Practices with Google's James Reutershan Fitzpatrick sits down with James Reutershan, Strategy Development Manager for US Automotive at Google, to discuss...
electric car

Hint to electric car dealers: Charge up before the test drive if you want the sale

- May 19, 2017
To Oscar Gutierrez, electric cars are a “no-brainer.” “Like, seriously,” he said, his arms outstretched, an incredulous look on his face. “You can drive and not use gas. The state gives...
Steve Hall

Why Valuing Every Stakeholder Impacts Your Dealership – Steve Hall, Automotive CX Summit Speaker

- May 19, 2017
Stakeholders in a company aren't just those who invest in the stock of the brand you sell, but it's also those who invest in your dealership in other ways like...
customer rapport

Creating Customer Rapport

- May 18, 2017
You don’t have to be BFFs, but They Must Like You All of us who truly want to serve our customers are looking for ways to create rapport with them that...
Jamie Oldershaw

3 Best Practices for Online Reviews – Jamie Oldershaw, GM DealerRater

- May 18, 2017
  How important are online reviews to shoppers? Very important, as it turns out. The fact is, 90% of consumers read online reviews before visiting a business. And 88% of consumers trust...