Transparency as a competitive advantage: Is it time to change?
Dealers are constantly looking for ways to get an edge in the digital age, yet many continue to follow the same sales and advertising practices that they’ve been using for...
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
Customer Experience
Four Ways To Build Lasting Customer Relationships
Entrepreneurs can be a bit like Casanova: always romancing new customers, and sometimes going to complicated and intricate lengths to draw them in. But that’s what entrepreneurs are supposed to...
Change the Experience, Change the Results
What Do You Expect when You Book a Hotel Room? Exactly!
The studies are clear:
According to DrivingSales, 99 percent of buyers expect a hassle when they start the car buying...
How to Improve Retention and Save Time in the Process
Say your dealership has a salesperson that moves 12-25 vehicles a month. Now let's say that salesperson leaves three months from now. Who is going to follow-up with all of...
Service Drive: Are you Talking in Terms the Customer Understands?
If you have ever been on a computer support call with someone who is totally immersed in the world of technology and is speaking in what seems like a foreign...
Elise Kephart: Creating the Best Experience for Customers
Joe sits down with leads/follow-up expert Elise Kephart as she offers her expertise on creating a custom, personalized experience for your customers that helps build a healthy relationship between car-buyer...
A New Type of Dealership that Benefits the Consumer
The old way of selling cars is old hat. A trip to the local shopping mall demonstrates the new trend in buying, which is a customer experience. Look at the...
What Makes a Frictionless Transaction? – David Booth, GM of Shottenkirk Chrysler
Recently, Joe had the pleasure of speaking with David Booth, GM of Shottenkirk Chrysler Dodge Jeep Ram of Atlanta. David's progressive customer experience initiatives have gained him a reputation for success...
Mark O’Neil’s In-Store “Emotional Roller Coaster”
The car buying process can be pretty fun. It's like going to an amusement park and riding a roller coaster with all the ups and downs. At the 2017 NADA/J.D....
6 Simple Ways To Get Customers To Review Your Business Online
When you own a business, you know that online customer reviews are very influential. From Yelp to Healthgrades, Angie’s List to Trustpilot, people are sharing their experiences on everything, and...
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