Let’s face it: technology is no longer a luxury for most of the world; it’s a necessity. Every industry has experienced drastic changes due to rapidly evolving technology in the...
As electric vehicles (EVs) continue to gain popularity, it is crucial for automotive retail businesses to understand and cater to diverse consumer segments. In recent years, women have emerged as...
We all rely on ‘social proof’ to help us know where to spend our hard-earned dollars. Name one business or product you have considered in the past few months and...
The automobile industry has undergone remarkable changes, and the dealerships that have embraced them have thrived while those that didn't were left behind. However, one aspect that's often disregarded is...
In the highly competitive world of car sales, success goes beyond mere knowledge of vehicles and negotiation skills. Thriving sales professionals possess a secret weapon: their hidden strengths. These distinctive...
Like it or not, a successful dealership boils down to metrics. Hit a certain threshold, and you can rest easy (or easier) until next month or next quarter. But the...
One of the biggest trends taking root throughout the retail automotive industry is prioritizing and enhancing the customer experience. For so long, price was the driving factor in consumer decision-making,...
In the world of sales, a profound understanding of the industry and its products is undeniably crucial. However, true advancement in your sales performance depends on unleashing your personal power....
In an ever-evolving landscape where convenience and innovation rule the road, automotive retailing is at a crossroads. Rapid technological advancements and shifting automotive consumer behaviors are contributing to the profound...
Rapid digitalization during the pandemic has made a lasting impact on the way customers shop for vehicles.
According to S&P Global Mobility's latest Vehicle Buyer Journey Study, 65% of U.S. vehicle...