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EV walkarounds

5 things that car salespeople should address in EV walkarounds

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The jury is still out about how long it will take for electric vehicles to capture the majority of car sales. But as electric vehicle...
service customers

8 strategies for winning over out-of-warranty service customers

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While the average passenger vehicle on the road in the U.S. today is increasing in age – hitting more than 12 years old in...
veterans

How car dealers can honor and celebrate veterans

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May is National Military Appreciation Month, honoring members of all military branches for their service as the country’s protectors. Across the nation, more than...

What impact does digital retailing have on your car dealership’s ROI?

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Roadster, NADA, and Upwave partnered to take a close look at how digital retailing impacts ROI. The Dealer Impact Study examined areas like online car shopping and F&I. On today’s show, we’re pleased to welcome Michelle Denogean, Roadster’s Chief Marketing Officer and we’re also joined by Mike Lucki, NADA Academy Instructor to discuss the study’s […]
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Dealer principal Aaron Zeigler discusses expansion, EVs, and inventory shortages

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M&A activity hasn’t slowed down in the least bit, the latest acquisition coming from Zeigler Automotive Group who recently purchased a Subaru store in Indiana. Joining us to discuss how his dealer group is expanding is Aaron Zeigler, President of Zeigler Automotive Group. While there have been a lot of changes with the chip shortage, […]
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shoppers

Shoppers willing to drive further for the right car, according to...

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The average distance a car shopper is willing to drive to buy the right car has increased by nearly 20 miles. Ahead of the first holiday vehicle sales period of 2021, Edmunds discovered that car shoppers whose purchase is imminent are ready to drive up to 65 miles, on average, to procure the right make and model with […]
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dealership chat

How all components are in place for automotive digital retailing in...

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It is certainly an understatement to say the world has been turned on to online shopping and digital retailing. According to Adobe Analytics, during...

A pandemic silver lining: the return of telephone

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In a year where the pandemic brought the economy to its knees, dealers were forced into survival mode. Many dealers implemented strategies to stay...
creating websites

4 modern dealership challenges and how to successfully pivot

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Dealership operations are becoming increasingly complex, and the global pandemic has only accelerated that further. The rapid changes in market conditions are driven by several factors: Evolving buyer preferences. According to a recent NADA survey about the future of auto retailing post-COVID, 82 percent of dealers said the digital sales process is here to stay. […]
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phrases

New and trending phrases customers are saying to auto dealers

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The pandemic has shaped how customers are communicating with car dealerships. That’s not just in methodology, like preferring text messages to emails or phone calls, but in the words they speak in conversation. Gubagoo is a leading provider of digital retailing, conversational commerce, chat, and messaging solutions for auto dealers which has analyzed nearly 20 […]
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