In your sales process, we're often met with obstacles that prevent us from moving forward and closing the deal with the customer. Mark says to forget all about that and...
Chances are that your dealership utilizes email campaigns. Why wouldn’t you? It’s a viable option for many businesses. Some might even measure the success by knowing how many people open...
CBT News Week In Review for Friday, April 19th, 2019:
How Dealerships Can Overcome the Service Technician Drought - John Fairchild, Fixed-Ops Expert
Every dealer knows that there is a lack of...
You're a giving salesperson. In fact, you give the customer a lot. Jonathan suggests using your giving spirit to start initiating a concept called give-get. He explains how it will...
How many times do you hear “I’m just looking.” Instead of coming back with something witty or semi-snarky like “That’s why we put em out here”, Paul says use empathy...
CBT News Week In Review for Friday, April 12th, 2019:
Dealers Turn to CPO Vehicles as High Prices and Interest Rates Push Sales Down - Karl Brauer, Autotrader & KBB
The first...
On today's show, CBT's Bridget Fitzpatrick discusses how artificial intelligence is improving call center practices with Mike Haeg, Vice President of Automotive at Car Wars. The pair also discuss the...
It’s so easy to get caught up in the daily grind of the workday at your dealership. Each day brings new opportunities to improve your operations, attract new customers, and...
First quarter sales data has recently been released for the auto retail industry, and there are several trends that indicate some headwinds and tailwinds for the rest of the year....