Creating a Marketing Strategy with Cable TV Advertising
On this week's episode of Auto Marketing Now, Brian Pasch talks about how to create a targeted and efficient marketing strategy by utilizing cable TV advertising and set-top box data.
TSLA375.120-0.41%
GM78.530-0.42%
F14.1400.3%
RIVN14.8600.225%
CYD47.2001.22%
HMC26.1400.38%
TM166.500-1.26%
CVNA66.210-1.695%
PAG183.8400.4%
LAD296.730-8.57%
AN192.050-2.8%
GPI300.820-16.69%
ABG203.050-3.28%
SAH82.710-0.91%
TSLA375.120-0.41%
GM78.530-0.42%
F14.1400.3%
RIVN14.8600.225%
CYD47.2001.22%
HMC26.1400.38%
TM166.500-1.26%
CVNA66.210-1.695%
PAG183.8400.4%
LAD296.730-8.57%
AN192.050-2.8%
GPI300.820-16.69%
ABG203.050-3.28%
SAH82.710-0.91%
TSLA375.120-0.41%
GM78.530-0.42%
F14.1400.3%
RIVN14.8600.225%
CYD47.2001.22%
HMC26.1400.38%
TM166.500-1.26%
CVNA66.210-1.695%
PAG183.8400.4%
LAD296.730-8.57%
AN192.050-2.8%
GPI300.820-16.69%
ABG203.050-3.28%
SAH82.710-0.91%
Search for:
Don’t Let Fear and Worry Take The Driver’s Seat
Fear and worry are two ways you can get yourself into situations that will not support your dealership. In today's Tip of The Day, Mark Tewart shares a tick that...
Service Department Analysis Paralysis: How to Make a Decision and Move Forward
Service operations generate mountains of data associated with the performance of the department. Leaders can and do devote a lengthy amount of time and energy simply compiling accurate and relative...
CBT Automotive Newscast for December 16th, 2019
Today on CBTNews.com - Monday, December 16th, 2019:
How Dealers Can Navigate Complex Marketing Strategies in 2020
Auto retail marketing strategies are continually moving towards an omnichannel approach, equipped with video, paid...
Do You Have Your “E’s” Turned Up Today?
Do you have your "E's" turned up today? Bring your enthusiasm, excitement, energy and experience into the dealership and watch what happens. Hear how you can get your customers on...
Two Reasons Why Customers Call Your Dealership
Ever had a situation where you called a 1-800 number and didn’t like the way the call was handled? David Lewis of David Lewis & Associates suggests doing several things...
El Patronn tells CBT about His Upcoming Game Changer Conference
On today’s show, we’re pleased to welcome back Rudy Tremenio, otherwise known as Mr. El Patronn, Managing Partner at Brooklyn Mitsubishi.
VIDEO TRANSCRIPT:
Jim Fitzpatrick: Hey everyone, thanks so much for joining...
The New Normal: Turning Good Dealers Into Great Dealers
Going from good to great requires building a customer-centric dealership organization. Customer-centricity is a requirement for the New Normal, which is critical to improving business performance and long-term profitability.
With defined...
The Importance of a Dream Team Concept
On today's episode of F&I Today, Becky Chernek discusses the importance of a Dream Team concept between sales and F&I as well as how you can increase your PVR by $1700.
Video...
How to Give Your Dealership an End of the Year Marketing Boost
On today's show, we're pleased to welcome back Eric Mercado, President of WeDrive Automotive, a progressive automotive marketing company headquartered right here in Atlanta, CBT's hometown. We talk to Eric...
