Today on CBTNews.com – Monday, February 24th, 2020:
What is the Key to Increasing Gross Profit? Joe Verde has the Answer
Recently, the CBT Automotive Network was on-location at NADA 2020 in sunny Las Vegas where host Jim Fitzpatrick spoke with automotive retail and training legend Joe Verde, President of the Joe Verde Group. Watch Now
Competition Between Your Departments Is Great, But Don’t Let It Become A War
I am betting you have experienced this pain as a dealer too many times: The new car department constantly fights with the used car department, which is always upset with the service group. Service and F&I dislike and disrespect both sales staffs, and everyone hates the office manager. It’s time to stop the insanity. I actually have heard a few dealers say they like their departments feuding, because each is trying to outdo the other so everyone stays aggressive and on their toes. My reply is, “Are you kidding me?” Read More
4 Ways to Ace the Customer F&I Interview
Making sales in any industry requires knowledge of what makes your customer tick, what their ‘pain points’ are, and being able to apply that knowledge to show them how your product helps them. But in F&I, how do you find all that out when you are NOT the first person the buyer interacts with? The interview. Read More
