Charlie Gilchrist, 2019 NADA Chairman on Vehicle Affordability, Threats to the Industry, and His Plan for the Year Ahead
Thousands of franchise dealers descended on San Francisco for the 2019 NADA Convention. One of the high points of the event is the installation of the Association's new Chairman; Texas dealer Charlie Gilchrist. We had the chance to sit down with Charlie just before...
Make Day-to-Day Operations More Efficient at Your Dealership with the Help of a Virtual Assistant – David Marod, Conversica
CBT News spoke with David Marod, senior vice president of sales at Conversica on the stage at NADA this year and discussed artificial intelligence in the dealership, and employing a virtual assistant in the day-to-day operations that can alleviate the tedious tasks. For more coverage from...
Digital Air Strike Makes Bold Moves in Auto Marketing – Alexi Venneri, Co-Founder & CEO
During this year's NADA Show, CBT News spoke with Alexi Venneri, co-founder, and CEO of Digital Air Strike. Alexi and Jim discussed the origins of Digital Air Strike, social media marketing, and the importance of online engagement between dealers and their consumers. Check out...
NADA 2019: Force Marketing, Cody Tomczyk
Cody Tomczyk, Vice President at Force Marketing joined Bridget Fitzpatrick at our NADA 2019 stage to discuss how Force is having the right conversations with dealers to help support their efforts to increase new market share, used car volume, and service retention. To see more...
Improve Inventory Control and Reduce Fluid Waste for Higher Profits in Your Service Drive – Joshua Holmstadt, Graco
During this year's NADA Show, CBT News met up with Joshua Holmstadt, product marketing manager at Graco. Joshua and Jim discussed the new additions to the Pulse Fluid Management line. Dealers often find themselves losing fluids during service, which can lead to an increase...
NADA 2019: LotLinx, Len Short
CBTNews.com welcomed Len Short, founder of LotLinx onto the CBT Network stage at NADA this year were we chatted about the role AI plays in delivering vehicles to dealers. According to Len, great dealers are doing AI themselves to get that intuitive data at a...
NADA 2019: Joe Verde Group, Sean Gardner
While in San Francisco at the 2019 NADA Show we caught up with Sean Gardner, trainer, and instructor for the Joe Verde Group to find out his opinion on how dealers can prepare for potential industry headwinds, and how to establish a good foundation of solid...
NADA 2019: SiriusXM, Stewart Lyons
CBTNews.com welcomed Stewart Lyons, Senior Vice President of Emerging Business at SiriusXM Radio onto the the CBT Network stage at NADA this year were we chatted about Automatic, a new service SiriusXM recently rolled out to automotive dealers everywhere. The software platform powered, by a...
NADA 2019: Manheim, Ben Flusberg
Ben Flusberg, Associate Vice President of M Logic at Manheim, joined us at The NADA Show 2019 to talk about how Manheim.com is using artificial intelligence to provide dealers a personalized user experience. Here's what we asked Ben when he stopped by the CBTNews.com booth....
How to Engage Potential Customers with Better Market Intelligence – Amy Hughes, Experian
At The NADA Show 2019 in San Fransisco, CBT's Jim Fitzpatrick spoke with Amy Hughes, Senior Director of Dealer Intelligence at Experian to discuss how to build successful and confident automotive marketing campaigns that will continue strongly into 2020. VIDEO TRANSCRIPT: Jim Fitzpatrick: Thank you so...
Do You Have a Cybersecurity Plan at Your Dealership?
Much the same way you build walls and barriers to protect your physical inventory, you should also be concerned about protecting your network and...
What’s New with Car Subscriptions? Expansions, Pilot Programs, and More
We live in a world where subscriptions have become the norm. Whether we pay a monthly fee to access thousands of shows and movies,...
Teaching Customers About Maintenance in the Information Age
Owner’s clinics are nothing new in the car business. Dealerships have been trying to teach new buyers about their vehicles (and the dealership’s service...
Avoid These Digital Retailing Mishaps to Improve Your Dealership’s Customer Experience – Pete MacInnis,...
CBT News sat down with Pete MacInnis, Founder, and CEO of eLEND Solutions to discuss how using basic payment estimator or calculator tools can...
Trump Administration Suspends Mexico Tariffs Indefinitely
Last week, experts in many industries were quite stressed out over President Donald Trump’s plan to implement tariffs on Mexico if the country did...
How to Increase the Effective Labor Rate of Your Shop
On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis & Associates talks about how to increase the effective labor rate of...
Responding to Out of Line Objections
On this week's episode of Straight Talk, David Lewis talks about how you can deal with out of line objections by asking the customer...
Don’t Be Like Everyone Else On The Demo Drive
The demo drive is where the customer falls in love with the vehicle. Don't be like everyone else. Let the customer decide where they...
The Four P’s of Every Business
this week's episode of On the Mark, Mark Tewart breaks down the four P's that every type of business should focus on: People, Process,...
