Charlie Gilchrist, 2019 NADA Chairman on Vehicle Affordability, Threats to the Industry, and His Plan for the Year Ahead
Thousands of franchise dealers descended on San Francisco for the 2019 NADA Convention. One of the high points of the event is the installation of the Association's new Chairman; Texas dealer Charlie Gilchrist. We had the chance to sit down with Charlie just before...
Make Day-to-Day Operations More Efficient at Your Dealership with the Help of a Virtual Assistant – David Marod, Conversica
CBT News spoke with David Marod, senior vice president of sales at Conversica on the stage at NADA this year and discussed artificial intelligence in the dealership, and employing a virtual assistant in the day-to-day operations that can alleviate the tedious tasks. For more coverage from...
Digital Air Strike Makes Bold Moves in Auto Marketing – Alexi Venneri, Co-Founder & CEO
During this year's NADA Show, CBT News spoke with Alexi Venneri, co-founder, and CEO of Digital Air Strike. Alexi and Jim discussed the origins of Digital Air Strike, social media marketing, and the importance of online engagement between dealers and their consumers. Check out...
NADA 2019: Force Marketing, Cody Tomczyk
Cody Tomczyk, Vice President at Force Marketing joined Bridget Fitzpatrick at our NADA 2019 stage to discuss how Force is having the right conversations with dealers to help support their efforts to increase new market share, used car volume, and service retention. To see more...
Improve Inventory Control and Reduce Fluid Waste for Higher Profits in Your Service Drive – Joshua Holmstadt, Graco
During this year's NADA Show, CBT News met up with Joshua Holmstadt, product marketing manager at Graco. Joshua and Jim discussed the new additions to the Pulse Fluid Management line. Dealers often find themselves losing fluids during service, which can lead to an increase...
NADA 2019: LotLinx, Len Short
CBTNews.com welcomed Len Short, founder of LotLinx onto the CBT Network stage at NADA this year were we chatted about the role AI plays in delivering vehicles to dealers. According to Len, great dealers are doing AI themselves to get that intuitive data at a...
NADA 2019: Joe Verde Group, Sean Gardner
While in San Francisco at the 2019 NADA Show we caught up with Sean Gardner, trainer, and instructor for the Joe Verde Group to find out his opinion on how dealers can prepare for potential industry headwinds, and how to establish a good foundation of solid...
NADA 2019: SiriusXM, Stewart Lyons
CBTNews.com welcomed Stewart Lyons, Senior Vice President of Emerging Business at SiriusXM Radio onto the the CBT Network stage at NADA this year were we chatted about Automatic, a new service SiriusXM recently rolled out to automotive dealers everywhere. The software platform powered, by a...
NADA 2019: Manheim, Ben Flusberg
Ben Flusberg, Associate Vice President of M Logic at Manheim, joined us at The NADA Show 2019 to talk about how Manheim.com is using artificial intelligence to provide dealers a personalized user experience. Here's what we asked Ben when he stopped by the CBTNews.com booth....
How to Engage Potential Customers with Better Market Intelligence – Amy Hughes, Experian
At The NADA Show 2019 in San Fransisco, CBT's Jim Fitzpatrick spoke with Amy Hughes, Senior Director of Dealer Intelligence at Experian to discuss how to build successful and confident automotive marketing campaigns that will continue strongly into 2020. VIDEO TRANSCRIPT: Jim Fitzpatrick: Thank you so...
The Advantages of Having a Multi-Platform Video Strategy for Your Dealership – Jeff Brown,...
Today on CBT, our host Jim Fitzpatrick sits down with Jeff Brown, the chief revenue officer of Force Marketing headquartered here in Atlanta. Jeff...
5 Icebreakers That Will Start a Sale Off Right
Most people are uncomfortable initiating a big purchase, especially a car. No matter how much research they've done before coming to your lot, most...
Balancing Safety & Affordability: Tips for Helping Parents Select the Best Car for Their...
According to the AAA Foundation for Traffic Safety, 16-to-17-year-old drivers are nine times more likely to be involved in a car accident and six...
Employee Onboarding: Five Things Dealership Owners Should Do with New Hires During Week One
It is true what they say; you never have another chance to make an excellent first impression. At your dealership, the onboarding and training...
4 Qualities Every Great Leader Needs in the Dealership
Finding a list of top leadership qualities is rather simple - a good listener, a team player, inspire others, and so on. But what...
Doing More With Your Website Visitors
On this week's episode of Auto Marketing Now, Brian Pasch talks about using data sources to understand who is visiting your website and how...
Subaru Dealer Adam Arens on Training Your Salespeople in More Than...
On this week's episode of F&I Today, Becky Chernek invites Adam Arens to talk about why training your salespeople in more areas than just...
Why Change is Necessary If You Want to Improve
On this week's episode of Straight Talk, David Lewis of David Lewis and Associates talks about the necessity of change and how hard it...
Eliminating Fixed-Ops Obstacles
On today's episode of the Weekly Tune-Up, Becky Nixon talks about the #1 selling obstacle in fixed-ops that service advisors face when talking to...
