Ever think you’d be competing with a garden hose? In a sense, you are...because the same people buy both products. And as IBM’s Bridget van Kranlingen has said, “The last...
Many automotive analysts have projected a decrease in the number of cars sold this year. The primary reason given for this was the fear of rising interest rates, monthly payments,...
Automotive is getting smarter about applying a traditional approach to retail: scarcity marketing. Both dealers and customers stand to benefit.
Retailers have relied on scarcity marketing for decades to attract customers,...
Typically, by the end of the sales experience, when a representative at the dealership asks a customer if they would like to purchase an extended warranty, it is safe to...
Are you considering buying a used car? A March 21, 2018 analysis from Edmunds reported that used vehicle sales hit a record high in 2017, but a June 12, 2018...
The host of Progressive Retail and frequent CBT Automotive Network contributor, Cory Mosley joins Jim Fitzpatrick to discuss the steps dealers and managers should be taking to ensure they are putting...
In 2011, ridesharing appeared on the transportation radar. The service platform was quickly recognized as a disruptor, and it has experienced tremendous growth and popularity since its early stages, especially...
Regardless of what industry you’re in, losing customers is not pleasant as a business owner. It’s even worse if you lose those customers to a rival. In the longer run,...
You may have heard the phrase “company culture” tossed around corporate meetings, memos and materials lately. It’s becoming increasingly popular to use company culture as a way of enticing prospective...
As we close out the first quarter and tally up the numbers for May, the industry seems to move forward with a healthy stride. To learn more on what drove...