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Therese Aleman

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Sr. Director, Marketing, Contact At Once! Therese has extensive experience developing and executing marketing and communications strategies for technology companies, including the launches of multiple early stage software companies and fast-growing SaaS solutions providers. She began working with software companies during the high-growth phase of ERP and supply chain solutions and gained a reputation as a leader in the development of innovative direct marketing strategies. When she's not evangelizing conversational commerce, Therese enjoys spending time with her family and rescuing German shepherds.
conversational commerce

What Garden Hoses & Cars Have in Common: Conversational Commerce

Ever think you’d be competing with a garden hose? In a sense, you are...because the same people buy both products. And as IBM’s Bridget...
dealership chat

What It Costs Your Dealership to Miss Incoming Chats & Texts

Did you let almost $14,000 in gross profit slip away last month? Let’s assume your dealership offers web and mobile messaging options like text or...
contact @ once

Are You Getting the Message?: Connect With Consumers the Way They Want

In today’s mobile-driven society, consumers have an array of different channels at their fingertips to reach out to businesses and providers. Most people think...
cause marketingvideo

Cause Marketing: How to Grow Loyalty Among Your Employees and Clients – Jody Devere,...

In this generation of social activism, consumers are trying to be responsible citizens of the world, and they expect the same from your dealership. According...
NO

Why you want customers to tell you NO in the Service Drive

Something you’ve probably noticed in your Service Drive; Customers almost never come out and say, “Please upsell me.” What’s more, your clients don’t even...
recall

Are OEM Recalls Effecting Overall Dealership Sales?

Last week the Center for Auto Saftey (CAS) published a demand for a recall of faulty KIA and Hyundai vehicles. Their demand is due...
open rate

How To Get A Better Open Rate By Using Email Campaigns

Chances are that your dealership utilizes email campaigns. Why wouldn’t you? It’s a viable option for many businesses. Some might even measure the success...
revenue streamsvideo

Creative Revenue Streams You May Want to Consider at Your Dealership – Trevor Gile,...

Bringing in-house revenue streams that your dealership would traditionally outsource could be the difference between a thriving business and one just making the cut,...

Are You Using Menu Selling for Compliance?

On this week's episode of F&I Today, Becky Chernek asks the question, "Are you using menu selling for compliance?" and goes over other ways...

Competitive Analysis

 Many times you can't see the picture behind the frame. We often get caught up in our own dealership bubble and can't see past...

Being An Unconditional Performer

Many people can have a good day after a good night's sleep or if they're feeling 100 percent. That's called being a "conditional performer."...

Technology, Transparency, and the A-Z Sales Process

On this week's episode of Kain & Co., David invites Glen Tuscan of Dealer Commitment Service, Inc. to talk about trust and transparency, technology,...