TSLA358.22014.53%
GM86.160-3.17%
F12.440-0.09%
RIVN13.6100.32%
CYD20.000-0.01%
HMC35.780-0.48%
TM216.190-1.92%
CVNA73.5701.49%
PAG212.3600.16%
LAD308.770-7%
AN184.000-4.12%
GPI261.350-5.15%
ABG202.650-4.38%
SAH61.710-1.09%
TSLA358.22014.53%
GM86.160-3.17%
F12.440-0.09%
RIVN13.6100.32%
CYD20.000-0.01%
HMC35.780-0.48%
TM216.190-1.92%
CVNA73.5701.49%
PAG212.3600.16%
LAD308.770-7%
AN184.000-4.12%
GPI261.350-5.15%
ABG202.650-4.38%
SAH61.710-1.09%
TSLA358.22014.53%
GM86.160-3.17%
F12.440-0.09%
RIVN13.6100.32%
CYD20.000-0.01%
HMC35.780-0.48%
TM216.190-1.92%
CVNA73.5701.49%
PAG212.3600.16%
LAD308.770-7%
AN184.000-4.12%
GPI261.350-5.15%
ABG202.650-4.38%
SAH61.710-1.09%

Fixed-Ops

YouTube

Why you should use YouTube for your fixed-ops marketing campaigns

- December 10, 2020
Look around at most of your automotive dealership competitors on Google, and you'll find that they're using YouTube to inform prospective customers about the latest models. But it's not just a place...
Sales & Marketing Fixed-Ops
Bozard Ford

Bozard Ford’s Ed Roberts discusses pivoting their service strategy during the pandemic

- December 1, 2020
Across the industry, service directors have often said that qualified technicians are hard to come by. Ed Roberts joined CBT News to discuss his methods of recruiting technicians in the...
Fixed-Ops Featured
dealership

How Dealers Can Use Recalls to Reconnect with Customers

- November 27, 2020
According to the 2019 report from the Occupational Safety & Environmental Associates (OSEA), over 1 in 5 vehicles had an open recall in 2018 and the number of vehicles affected...
Fixed-Ops Articles
service

New study shows consumers’ motives for dealership service, key marketing tactics

- November 26, 2020
A new study performed by DriveSure and FixedOPS Marketing reveals trends in how customers select a service department, what motivates their choice, and ways to effectively retain their loyalty. The...
Fixed-Ops Sales & Marketing
service appointments

6 strategies to help your fixed-ops dept. sell more service appointments – Don Reed

- November 23, 2020
In today’s digital landscape, building trust with customers virtually is a necessary skill to have in your service department. On today’s show, we are going in-depth on how to increase...
Fixed-Ops Featured

How dealers can compete with the aftermarket

- November 16, 2020
In 2019, according to Statista, the average US auto dealership recorded automotive service and parts sales of around 7.3 million US dollars. As an industry, new vehicle dealerships in the...
Fixed-Ops Articles
contracts

How to Streamline the Claims Process for Service Contracts

- November 12, 2020
No dealer wants a Vehicle Service Contract (VSC) Audit. It will most definitely result in chargebacks or penalties to the dealership. The best way to avoid issues and to save...
Fixed-Ops Auto News
service

How to build a service department that customers love

- October 27, 2020
Customer retention continues to be a problem for auto dealerships. Less than 1 in 3 service visits are at dealerships once a vehicle reaches three years of age. Coincidentally, that’s...
Sales & Marketing Fixed-Ops
service

Service department retention may start with the facility

- October 23, 2020
According to NADA research, 76% of car buyers purchase a vehicle from the dealership that performs their regular maintenance. Yet despite nearly 100% of new vehicles being bought from a...
Management & Leadership Fixed-Ops
seasonal

How to leverage seasonal service appointments to drive better business

- October 20, 2020
The coronavirus pandemic has changed many Americans’ schedules and habits, and for vehicle owners, one of the main impacts has been a significant change in how they handle routine maintenance....
Fixed-Ops Auto News

Latest Articles

AI, EVs and hybrids are changing automotive retail
Latest Articles 11/06/26

AI, EVs and hybrids are changing automotive retail

The fuel economy fight nobody is talking about BUT you pay for!
Latest Articles 11/06/26

The fuel economy fight nobody is talking about BUT you pay for!

Audi expands Georgia plant plans, Sonic boosts EchoPark marketing, 2027 Volkswagen Atlas upgrades
Latest Articles 11/06/26

Audi expands Georgia plant plans, Sonic boosts EchoPark marketing, 2027 Volkswagen Atlas upgrades

Audi could expand planned $4B Georgia plant with another $3B investment
Latest Articles 11/06/26

Audi could expand planned $4B Georgia plant with another $3B investment

Sonic Automotive investing millions in largest EchoPark brand campaign yet
Latest Articles 11/06/26

Sonic Automotive bets millions on EchoPark in largest brand campaign yet

Toyota names Mark Templin as next North American CEO
Latest Articles 11/06/26

Toyota names Mark Templin as next North American CEO

Tesla to end Cybertruck production in mid-2027
Latest Articles 11/06/26

Tesla to end Cybertruck production in mid-2027

2027 Volkswagen Atlas: More power, better MPG and a premium upgrade
Latest Articles 11/06/26

2027 Volkswagen Atlas: More power, better MPG and a premium upgrade

Building stronger dealership teams through trust and accountability
Latest Articles 11/05/26

Building stronger dealership teams through trust and accountability

What GM’s hybrid shift can and can’t do for its market position
Latest Articles 11/05/26

What GM’s hybrid shift can and can’t do for its market position

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