Creativity Sells Cars
Employee satisfaction lies at the core of Continental Automotive Groups success. BY CAROL WHITE
Unlike a lot of second-generation dealers, Will Hardeman and his sister Genny Hardeman had other intentions than...
TSLA376.3002.58%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2400.37%
HMC24.340-0.14%
TM192.320-3.76%
CVNA409.0506.03%
PAG160.4200.42%
LAD274.920-1.47%
AN203.0700.1%
GPI341.3901.61%
ABG203.0601.05%
SAH71.8400.62%
TSLA376.3002.58%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2400.37%
HMC24.340-0.14%
TM192.320-3.76%
CVNA409.0506.03%
PAG160.4200.42%
LAD274.920-1.47%
AN203.0700.1%
GPI341.3901.61%
ABG203.0601.05%
SAH71.8400.62%
TSLA376.3002.58%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2400.37%
HMC24.340-0.14%
TM192.320-3.76%
CVNA409.0506.03%
PAG160.4200.42%
LAD274.920-1.47%
AN203.0700.1%
GPI341.3901.61%
ABG203.0601.05%
SAH71.8400.62%
Articles
Driving Cost Savings with LED Lighting
New lighting can help dealerships reduce energy and maintenance costs while creating an inviting atmosphere. BY ANTOINETTE MILETI
When it came time to build a new Mercedes-Benz dealership in Fort Mitchell,...
Constant Change
The Greater New York Automobile Dealers Association still operates on many of the principles that it was founded on more than 100 years ago, while at the same time keeping...
The Next Wave of Digital Marketing
CEO of LotLinx Dean Evans explains how his company’s “deeplinking” technology is changing the way dealerships connect with their online leads. BY CAROL WHITE
Digital marketing is one area that leaves...
Moving from Command and Control to Collaboration
By taking time to invest in your employees, you increase your chances of slowing down the revolving door. BY KIRK MANZO
For the past several years, dealerships have struggled to achieve...
Implementing Changes That ‘Stick’ With Your Dealership Teams
What you can do to narrow the ‘knowing – doing’ gap when implementing change in your dealership.
BY TOM KUKLA
“When you are through changing, you are through.” – Bruce Barton
March already!...
Make the Most of Your Marketing Dollars
Paying close attention to three key areas could prevent you from wasting 20 percent or more of your marketing budget. BY GLENN PASCH
You could be wasting 20 percent of your...
Strategy Before Tactics When It Comes to Facebook
When deciding whether to have a separate Facebook account for business and personal, it’s best to examine your marketing goals. BY KATHI KRUSE
I’m not trying to be Captain Obvious here...
Less Time – More Profits
Today’s car shoppers have already done their homework, so starting them out at Point A is a waste of time. BY GRANT CARDONE
Time is killing your sales. The longer you...
Management-Driven Leadership
If you want to develop a winning team, spend the time and effort coaching and training them. BY JOE VERDE
“It’s better to have one person working with you than it...
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