As a car dealer, you need to ensure your customer’s know what vehicles you currently have on your lot and if you are offering any sales or discounts. Ensuring that...
The holidays are a hectic time of year. Stress runs rampant with obligations to attend parties and events, along with the expectation to spend copious amounts of money on gifts,...
Edmunds.com recently released auto sales details through September 15. Whether or not this was directly attributed to Hurricanes Harvey and Irma, there was a noticeable dip between August 15 and...
As far as SEO content on your website, the holidays aren’t any different than any other time of the year. Regardless of the time, you still want your site to...
Your Brand Values set you apart from the competition. Often brand values are intricately intertwined with marketing and business development strategies. Brand values are intangible promises made tangible through recognizable...
As it nears the end of 2017, the average age of kids getting their first phone is ten years old. Though radio marketing is still around with apps like Pandora, Spotify,...
If managers were paid a bonus to lower the turnover rate among their staff, they would pay more attention to getting rid of conflict and friction. Managers are rated by...
Repeat buyers are the basis of success for any auto dealership. You spend a lot of advertising dollars to attract new buyers to your dealership, but the real secret lies...
I’m often asked at dealerships, seminars and 20 Group meetings what is the key element of success for selling cars online. My answer is always the same: First and foremost,...
Fully autonomous vehicles are likely hitting a dealership showroom near you long before you thought possible. The reason why this is likely occurring sooner rather than later is because of...