Inside Automotive
Understanding the latest dealership marketing trends — April Simmons | Horne Auto Group
Dealership marketing trends have evolved rapidly in recent years as consumer preferences and industry conditions have changed. With so much to keep track of, many dealers feel at a loss when it comes to engaging with car buyers, whether online or in-store. On this episode of Inside Automotive, host Jim Fitzpatrick is joined by April Simmons, corporate internet and marketing director at the Horne Auto Group of Arizona. Watch full segment here.
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