Tag: Ram

Fitting an Off-Road Presence into Your Dealership’s Marketing

In General Motors’ second-quarter earnings call, Mary Barra pointed to GMC and Chevrolet models that will continue to build upon demand for popular off-road...
dealership culturevideo

How Dealership Culture Drives Employee Motivation – Walter Bond

The auto industry has seen some levels of success in the past 90 days, but there is some apprehension about how the industry will...
social distancing

Keeping Your Service Drive Packed in a World of Social Distancing

As our world gets back to work after the initial pandemic shutdown, we are noticing successful social distancing protocols implemented all around us. Grocery and...
relationship

Studies Show Key to Selling is Relationship over Product

The J.D. Power 2020 U.S. APEAL Study rank automakers based on how excited and emotionally connected people feel to their new cars. Of a...
Tommy Gibbsvideo

Veteran Trainer Tommy Gibbs on Improving Used-Car Gross Profit

On today's show, we’re pleased to welcome veteran trainer Tommy Gibbs, President of Tommy Gibbs and Associates, and author of "7 Common Sense Factors...

Generate More Be-Backs with this Step-by-Step Guide

  Before the age of the internet and smartphones, be-backs were done with voicemails and letters. However, today there is so much technology at a...

Mastering Your Vehicle Service Contract Sales

Listen up, F&I managers: When was the last time you took a long, hard look at your service contract sales? Were you happy with...

Eliminating Your Customers’ Fears

 On this episode of the Saturday Morning Sales Meeting, David Lewis of David Lewis and Associates talks about understanding and eliminating your customers' fears...

June Kerrigan Report: Retail Automotive Bounces Back Strong

After some tumultuous activity, the Kerrigan Index settled down for the month of June. The index was up five percent that month, which means...