Four Unique Vehicle Design Trends
Automotive technology is always changing rapidly to adapt to new inventions that will make driving easier and more enjoyable. From electric vehicles to bluetooth...
The Importance of Monitoring the Quality of Your Dealership’s Leads – Kevin LeSage, Autotrader
Joining us today to discuss Cox Automotive’s new whitepaper, “The High Cost of Poor-Quality Leads”, is Kevin LeSage, director of digital marketing for Autotrader. VIDEO...
Do Dealerships Really Need Compliance Officers?
The quick answer is yes. Dealerships are required by law to have on-site compliance officers. Compliance officers help protect dealerships from violating state and...
The Benefits of Digital Marketing for Your Fixed-Ops Department – Andy MacLeay, Dealer.com
On today’s show, we’re pleased to welcome back Andy MacLeay, Director of Digital Marketing for Dealer.com. VIDEO TRANSCRIPT: Jim Fitzpatrick: Hi everyone. Jim Fitzpatrick with CBT...
Pros and Cons of a 4-Day Work Week for Service Technicians
In 1930, during the Great Depression, economist John Maynard Keynes predicted that a 15-hour workweek would become a reality “within 100 years.” At the...
Creating a Business Development Culture
On this week's episode of Kain & Co., David Kain talks about why you should create a business development culture at all levels throughout...
Doing More With Your Website Visitors
On this week's episode of Auto Marketing Now, Brian Pasch talks about using data sources to understand who is visiting your website and how...
Which F&I Products Should You Sell Online?
On this week's episode of F&I Today, Becky Chernek explains why making all of your F&I products available online may not increase profits, and...
Improving the Point of Sale Presentation
On this week's episode of the Weekly Tune-Up, Jim Fitzpatrick speaks with guest host Michael Roppo, President of Automotive Management Resources, to discuss improving...
