TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%


social media

Let’s dive into why having your own advertising accounts is a good idea, and what could happen if you don’t.

The power and necessity of owning your advertising accounts

- July 23, 2023
Marketing managers, general managers, and advertising or marketing agencies might not agree on this one: You should create your own ads account whenever you start advertising your business somewhere, whether...
There’s more to social media than Instagram, Twitter, and TikTok. Platforms like Facebook, Reddit, and Quora also have groups ideal for social selling.

4 worthwhile social selling methods for dealership sales staff

- July 5, 2023
While social media platforms are pervasive in today’s society, using them effectively for business is equal parts art and science. This is especially true with car dealers that often underuse...
TikTok for car dealerships

How car dealers are leveraging TikTok to drive sales [+8 tips for success]

- March 22, 2023
As social media platforms continue to evolve and gain popularity, businesses are constantly looking for new ways to engage with customers and build their brands. One platform that has emerged...
video

Using strategy and media to differentiate your car dealership

- March 8, 2023
Image isn't everything, but in today's TikTok-inspired media, your dealership needs to stand out to your target market when compared to your competition. So, it would help if you were...
anti-theft

Hyundai and Kia owners to get new anti-theft protection via software update

- February 15, 2023
A long overdue software update will provide 8.3 million Hyundai and Kia vehicles with additional anti-theft protection in the U.S., after an exploit was spread on social media channels starting last...
VIN Specific

10 questions to debunk “VIN Specific” vendors

- January 6, 2023
“VIN-specific” marketing has become an increasingly popular and overused term. Countless companies are saying they have amazing VIN-level marketing platforms. But, the ugly truth is that not all marketing platforms...
pre-owned salespeople

Leveraging social media to promote pre-owned vehicle sales — Helmand Anwary | Easy Honda

- November 8, 2022
It's no secret that auto dealerships rely on a robust pre-owned car department. Today on Inside Automotive, we're joined by Helmand Anwary, Pre-owned Director of Easy Honda in Houston, Texas,...
Dawson:region data paradox

Cure complacency culture and save your car dealership’s reputation — Jonathan Dawson

- November 1, 2022
In some ways, the automotive industry saw some of the most amazing growth and profitability over the last two years. While this is an exciting time for car sales, savvy...

Auto marketer Charlie Foster’s advice to salespeople: ‘If you can do one thing today—go make a TikTok’

- October 20, 2022
Dealers around the country are spending less on marketing and redistributing those efforts in less traditional ways like social media. Today on CBT Now, we’re joined by Charlie Foster, the...
online ads

5 ways to make your online ads stand out

- July 28, 2022
In a recent Think with Google "At a Glance" article that may have popped into your inbox, they discussed five key strategies to better car ads. You may want to check...