Sunday, November 28, 2021
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auto

Preparing to thrive in auto retail in 2021

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2020 has brought about massive change to the automotive industry and especially for dealers. With less traffic due to widespread digitalization and mobility, COVID has caused further distance between the dealership and the consumer. Thankfully, many dealers have implemented concierge programs to keep fixed ops running, but what about selling vehicles?  Has this year caused a complete […]
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Tips for dealers to do pickup and delivery well

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You’ve heard your customer’s responses and requests. Logic alone would tell you that consumers consider pick–up and delivery services important when it comes to their auto’s maintenance. Many consumers working from home are in an inconvenient spot and state of dress to leave the house. Their work from home and “always on the clock” lifestyle […]
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Starlink

How low-orbit satellites like Starlink are set to affect automotive

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On Nov 24, SpaceX launched their Falcon 9 rocket to deploy 60 Starlink satellites into low orbit. As of that date, 895 of those low Earth-orbit (LEO) satellites are in operation and Starlink’s ‘Better Than Nothing’ beta internet service is being tested in the northern US and southern Canada. Starlink has obtained FCC approval for a 12,000-satellite constellation that will provide high-speed internet around the world, particularly for […]
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concierge

The benefits of continuing concierge services after COVID

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There are some decisions to be made regarding dealership concierge services, especially if the COVID limitations from 2020 carry deep into 2021. Currently, most of these services reside in the luxury car dealers’ realm – it’s the price of a premium experience. With the era of Carvana and other automotive online options plus the current […]
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service

New study shows consumers’ motives for dealership service, key marketing...

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A new study performed by DriveSure and FixedOPS Marketing reveals trends in how customers select a service department, what motivates their choice, and ways to effectively retain their loyalty. The 2020 Dealership Service Retention Report found that the top factors that attract customers to service their vehicle at the dealership are the same that can […]
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subscription

Vehicle subscription options on the rise from car manufacturers

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In the United States, more than 90% of households own a car. However, a shift is happening in the auto industry where urbanites are leaning away from car ownership in the traditional sense. Largely driven by the millennial generation, alternative mobility options are on the rise – options like Lyft and Uber ride sharing as […]
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How dealers can compete with the aftermarket

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In 2019, according to Statista, the average US auto dealership recorded automotive service and parts sales of around 7.3 million US dollars. As an industry, new vehicle dealerships in the US raked in more than 120 billion US dollars in service and parts sales that year. That’s quite a bit of money, but there’s much […]
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contracts

How to Streamline the Claims Process for Service Contracts

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No dealer wants a Vehicle Service Contract (VSC) Audit. It will most definitely result in chargebacks or penalties to the dealership. The best way to avoid issues and to save time on VSC repair approvals is to play things by the book, and document your work. The fewer red flags associated with your repairs, the […]
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BDC

How dealers can improve their BDC processes

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With many dealerships bringing back furloughed sales and fixed ops employees, it’s a good time to remind ourselves that fixed operations are important to any dealership. And if you’re leading fixed ops, you’d be the first to say that dealerships should focus more on budget, planning, and personnel to improve consumer traffic and customer experience. […]
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service

How to build a service department that customers love

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Customer retention continues to be a problem for auto dealerships. Less than 1 in 3 service visits are at dealerships once a vehicle reaches three years of age. Coincidentally, that’s the same time when most warranties expire. The expectation of a superior customer service experience just isn’t being realized. And when it comes to cost […]
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