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How Zeigler Automotive Group Continues to Expand Successfully into Larger Markets – Aaron Zeigler

We welcome Aaron Zeigler, President of Zeigler Automotive Group, to CBT Automotive Network. Aaron discusses the expansion of their operations to 25 dealerships and...
digital marketing

Four Free Digital Marketing Training Resources for You and Your Staff

As the famous saying goes “you have to spend money to make money.” This likely applies to all of your business dealings: from hiring...
F&I

How to Reduce Chargebacks in F&I – 3 Simple Strategies Can Make All the...

Chargeback. It’s the one word that sends chills down the spine of every F&I manager (or  any salesperson for that matter). It can decimate...
voicemails

Five Ways to Optimize Voicemails and Convert Leads for your Dealership

Contrary to popular belief, phone calls are still a crucial business engagement tool. In fact, according to the 2018 Autotrader Car Buyer Survey, the...
inbound

How to Properly Handle Inbound Service Calls for Greater Profitability

After all the technological advancements with handling internet leads, the auto industry is still far from perfect when it comes to handling inbound phone...

Moving Smoothly From Greeting the Customer

The first impression your customer has on you can make or break the deal. On this week's episode of On the Mark, Mark Tewart...

Creating a Business Development Culture

On this week's episode of Kain & Co., David Kain talks about why you should create a business development culture at all levels throughout...

How to Evaluate The Value of Your Third-Party Classified Partner

Do auto dealers need third-party classified marketplaces? Brian Pasch discusses how you can evaluate the value of your third-party classified partner on today's episode...

What Does Digital Retailing Have To Do With F&I?

On this week's episode of F&I Today Becky Chernek talks about digital retailing and what it has to do with F&I. Why should you...