Sunday, January 24, 2021
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Alex Goldfayn

CEO Alex Goldfayn Discusses Key Communication Strategies to Generate More...

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  Many of our personal and professional lives have been altered since the start of Coronavirus, but that doesn’t mean optimism and positivity have to take a back seat. Sales and profit are still happening! Today we’re talking to Alex Goldfayn, CEO of the Evangelist Marketing Institute, about how optimism and positivity can actually boost […]
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Dealer Forward

Dealer Forward – Silver Linings: Dealer Roundtable of Marketing, Fixed Operations,...

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  Welcome to another episode of Dealer Forward. Today’s panel discussion covers the Cox Automotive Marketing, Fixed Ops, and Sales Dealer Playbooks, and examines real...
David Lewis

David Lewis on How Sales Training Has Adapted to a...

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In light of recent events, many dealerships are making the jump to virtual retailing and with that, comes a new set of challenges. Bringing the sales staff up to speed and training them on a new, and more than likely unfamiliar sales process is a pain point that trainer David Lewis is seeing in spades. […]
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Mark Tewart

Evaluate Your Sales Training, Is it Up to Par? –...

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Consistent training for your sales staff is crucial to winning every customer that comes into the showroom. However, dealers often say that they don’t have the time or man-power to devote to adequate training. Here to debunk those fallacies is Mark Tewart, President of Tewart Enterprises, best-selling author of “How To Be A Sales Superstar” […]
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be-backs

Generate More Be-Backs with this Step-by-Step Guide

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  Before the age of the internet and smartphones, be-backs were done with voicemails and letters. However, today there is so much technology at a salesperson’s disposal, that there is no excuse to drop the ball. On this week’s episode of Kain & Co., host David Kain discusses the best strategies to generate be-backs at […]
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Jonathan Dawson

Jonathan Dawson on Quickly Identifying Different Types of Buyers

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Amidst another surge of Coronavirus in the U.S, car sales seem to be rolling along with strong numbers in May, June, and now July. Jonathan Dawson, automotive sales consultant, coach, author, and Founder of Sellchology Sales Training, believes this is due to the psychology of the recession market. When the country enters into an economic […]
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Jeff Shore

The Skill Sets Your Salespeople Need in Order to Thrive...

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On today’s show, we’re pleased to welcome back Jeff Shore, CEO of Shore Consulting, best-selling author, and B2C sales expert. In this segment, he and Jim tackle sales strategy, training, and recovery during these challenging times. Did you enjoy this segment? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick […]
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Mark Rikess

Mark Rikess Shares His Insight About the Evolving Sales Process...

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As part of our ongoing coverage of the Coronavirus, we’re pleased to welcome back Mark Rikess, CEO of Rikess Consulting. In this segment, Jim and Mark discuss the benefits of fast-tracking your digital retailing strategy, and how to approach an ever-changing sales process. Stay tuned for more COVID-19 coverage right here on the CBT Automotive Network. Did […]
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sales staff

Changing Course: Are Traditional Weekday Hours Still Right for Sales...

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Dealership sales staff are known for pulling long hours. From working during the weekdays, to pulling early evening and weekend shifts, sales staff are having to pull the traditional eight hours, and even more in certain situations. However, is it time to shake up this formula? Are dealership sales staff truly needed during traditional working […]
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leads

Buying Leads Give Life when the Well Runs Dry

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Independence is a quality that salespeople possess, and that runs all the way up the ladder in variable operations. Being self-sufficient in generating traffic online and in-person and turning those leads into buyers is a source of pride. But what happens when the leads aren’t coming in as hot and heavy anymore? Salespeople go through […]
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