Originally posed on WardsAuto.com on May 1, 2017 by Richard Libin
Most consumers at some point have experienced the high-pressure sale, the push to “buy now before it’s too late.” While many...
CBT News Anchor Joe Gumm reports on U.S. automotive sales totals for the month of April 2017.
The seasonally adjusted, annualized sales rate was 16.8 million. Starting with domestic non-luxury...
Reaching out to certain groups is nothing new when it comes to auto retail, but maybe your dealership is still trying to figure out what it takes to attract one...
Tom welcomes Wes Crumby of Sub Prime Dealer Services on the show. In this conversation style interview, Tom learns what’s best for the dealer in terms of special financing, best...
While there is a place for phone calls, emails, and texts, sending an old-fashioned, hand-written thank you card to your customers may provide a genuine quality that you may not...
Mark Tewart's Keys to Peak Performance:
Enthusiasm & Energy
Often times, the newest salespeople sell the most cars of anybody on the sales floor. This is due to the natural enthusiasm...
Auto retail disruptors are learning what it takes to keep buyers more engaged throughout the process that offers a level of transparency that is necessary to creating an awesome car...
If it hasn’t happened already, a car with a plug will show up on your lot sooner rather than later. And, while it’s true that most customers who purchase an...
After years of rising demand and record-setting results, the U.S. sales momentum has come to a relative halt, as a recent in-depth article by WardsAuto notes.
At the same time, dealership inventories and incentives have...
Big data has been taking center stage in the future of retail marketing but can this predictive analysis be used to find your next car buyer? Andy Gilman, VP Sales...