If it hasn’t happened already, a car with a plug will show up on your lot sooner rather than later. And, while it’s true that most customers who purchase an...
After years of rising demand and record-setting results, the U.S. sales momentum has come to a relative halt, as a recent in-depth article by WardsAuto notes.
At the same time, dealership inventories and incentives have...
Big data has been taking center stage in the future of retail marketing but can this predictive analysis be used to find your next car buyer? Andy Gilman, VP Sales...
"If you're not on Facebook, get on Facebook". On today's Tip of the Day, Mark Tewart outlines the reasons why all dealerships and sales people need to be on Facebook.
How good are dealers when it comes to customer lead follow-up?
In a recent study from Conversica, they divided the effectiveness of customer lead follow-up in four categories: promptness, personalization,...
Are your voicemails generic? Don’t underestimate the importance of voicemail in your arsenal of tools. Show your customers you care with this advice from David Kain.
On this week’s edition of Straight Talk, David Lewis discusses how you should respond to the question “what do you think my trade is worth?” and how to avoid making...
Is your sales process customer-centric or dealer-centric? Have you built a process that is designed to engage your dealership the way customers want to? Answers to these questions and more...
In today’s CBT Newscast for Thursday March 23, 2017:
Has Mary Barra changed the way GM does business under new administration?
Mary Barra, the first female CEO in the auto industry chats...