TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%
TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%
TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%


marketing

retargeting

Retargeting for a Bigger Impact

- January 1, 2020
 Why is your dealership choosing to retarget people who have visited your website for two seconds? Brian explains how retargeting serious inquiries with banner ads make a bigger impact. VIDEO TRANSCRIPT: Most...
digital marketing

Digital Marketing 101: Do You Have a Handle on the Basics?

- December 27, 2019
Over the years, digital marketing has become a must-have for small businesses that want to stay relevant and competitive. You may have heard it time and again - if your...
websites

Want More Leads? Give Your Guests a Nudge

- December 24, 2019
Over the past two years I have heard consistently from dealers that their websites are less productive than they used to be.  There are a number of factors that come...
women

Why Aren’t There More Women General Managers?

- December 19, 2019
After a decade of progress of women gradually emerging as an important and recognized segment of contemporary automotive business, it is frustrating to read statistics stating that only 8% of...
strategy

The CAPI Strategy: Built to Help You Win

- December 18, 2019
 Are you wondering what to do next? What can you do this month that you didn't do last? Cory Mosley has a strategy built to help you win in today's Tip...
cable tv advertising

Creating a Marketing Strategy with Cable TV Advertising

- December 18, 2019
On this week's episode of Auto Marketing Now, Brian Pasch talks about how to create a targeted and efficient marketing strategy by utilizing cable TV advertising and set-top box data.
David Kain

2020 Best Practices: The Importance of Personalizing Your Customer’s Buying Experience

- December 17, 2019
As 2019 quickly comes to a close, dealers’ sights are now set on finishing the year strong and setting up solid expectations for the new decade. If you’re brainstorming new...

How Dealers Can Navigate Complex Marketing Strategies in 2020

- December 16, 2019
Auto retail marketing strategies are continually moving towards an omnichannel approach, equipped with video, paid ads, and social media engagement. These concepts can be daunting for a lot of dealers...
video advertising

Is Your Dealership Using Video Advertising to Its Full Potential?

- December 5, 2019
Joining us today to discuss how dealers can better incorporate video into their marketing strategies, is Jon Torrey, Product Manager of Video Advertising at Dealer.com. VIDEO TRANSCRIPT: Jim Fitzpatrick: Hello everyone, Jim...


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