TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%
TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%
TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%


marketing

cable TV

Addressable Advertising on Cable TV

- January 22, 2020
On this week's episode of Auto Marketing Now, Brian Pasch talks about new marketing opportunities available via cable advertising that some dealers may not be aware of.   VIDEO TRANSCRIPTION: Brian Pasch: Welcome...
Shows
phone

Why the Phone is Your Greatest Weapon in Business

- January 21, 2020
We all know that the Internet connects everyone on this planet instantaneously. Social media like Twitter, Facebook, Google+, YouTube and LinkedIn are being used multiple times a day to catch...
Sales & Marketing Articles
marketing trends

Brian Pasch Outlines 9 Crucial Marketing Trends You Need to Implement in 2020

- January 21, 2020
  High-level marketing concepts can be daunting for a lot of dealers out there, and oftentimes, it takes guidance from an expert in the field to cultivate a winning strategy. But...
Sales & Marketing Auto News
direct mail

Why Direct Mail Marketing Needs To Be Part of Your Marketing Mix

- January 16, 2020
Even with the evolving technologies available to communicate with prospects from your dealership, direct mail should be a critical piece in your dealership’s marketing mix. But only if it’s personalized....
Sales & Marketing Auto News
direct marketing

Why Your Dealership Should Incorporate These Direct Marketing Strategies

- January 16, 2020
On today’s show, we’re pleased to welcome back Eric Mercado, President of WeDrive Automotive. Eric is here with us today to talk about key automotive marketing trends and best-practices for...
Sales & Marketing Daily Automotive News
Facebook

Using Facebook as a Branding Tool

- January 14, 2020
TV and radio bring a lot of awareness to dealerships locally. However, it can be really expensive. Brian suggests using Facebook to promote local awareness ads to potential car buyers...
Tips & Training
service drive

3 Tips to Sell More Cars Through the Service Drive

- January 14, 2020
Use Data to Get Service Drive Customers into the Showroom 45% of customers who service at a dealership bought not only the car they are servicing, but also previous vehicles at...
Sales & Marketing Auto News
marketing

Improve the ROI of Remarketing Campaigns

- January 10, 2020
It is very common for auto dealers to run remarketing campaigns, also known as retargeting. Remarketing is a form of online advertising that puts the dealer's brand message in front...
Sales & Marketing Auto News
vendors

How to Keep Your Digital Vendors in Check

- January 8, 2020
Every 30 days in the automotive industry, dealerships from coast to coast create their monthly financial statements they rely on to measure their operational results. I know this activity having...
Sales & Marketing Auto News
questions

Questions to Ask a New Agency Partner

- January 3, 2020
Dealers receive dozens of calls a week from companies attempting to sell marketing services or technology to power their online strategy. Dealership managers should never stop taking calls, but they...
Sales & Marketing Auto News

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