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Jody DeVere

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Her company runs a website and blog, and offers training, education and marketing support on how dealerships and other automotive retailers can more effectively target women consumers. She speaks at conferences held by sponsors ranging from the National Independent Automobile Dealers Association and Mercedes-Benz to the Car Care Council Women’s Board. Visit her website at www.askpatty.com.
emotional intelligence

Leadership: Emotional Intelligence Is Critical Right Now

The world has been turned topsy-turvy for automotive industry business leaders due to COVID-19. As I listen and watch reactions, commentary and observe new...
women

Why Aren’t There More Women General Managers?

After a decade of progress of women gradually emerging as an important and recognized segment of contemporary automotive business, it is frustrating to read...
service

15 Ways to Improve Communication in the Service Drive

Effective communication. This article is a “how to” on the ways we can more efficiently communicate with our customers and our colleagues. We need...
positive customer experience

A Customer-Centric Approach to Customer Loyalty

We know the internet has changed us all. In fact, many professionals in the auto industry believe that vehicle consumers in the future –...
diversity

Women’s Voices are Going to Get Louder in 2019 – Are You Listening?

I predict women's voices are only going to get louder and more influential in 2019. Will you be listening and respond in ways that...
boomer women

Wake-Up Call: These Women Want Cars – and Have Money!

Selling to older women. Is there a different dynamic? What are they buying? How do they shop? According to ImmersionActive.com the peak age of vehicle...
#TimesUp

Time For “The Talk”: Having the #TimesUp Conversation in the Auto Industry

Last year, “Automotive News” published a rather startling study entitled, “Project XX - Sexism Alive and Well in Auto Industry." Nearly 900 women took the...
women employees

Attract, Hire and Retain Women Employees

“The Women in the Workplace 2017,” a study conducted by LeanIn.Org and McKinsey states, ”Women and men see the state of women—and the...
woman car buyers

Increasing Expertise with Women Car Buyers

Women are important. Why? Look at the facts. Women are the most dynamic and fastest growing economic force, controlling over $7 trillion in spending...

Why Aren’t There More Women General Managers?

By: Jody DeVere After a decade of progress of women gradually emerging as an important and recognized segment of contemporary automotive business, it is frustrating...
phone

Get Back to the Phone Basics in the Face of COVID-19

The phone remains a critical tool in every dealership department amidst the chaos of COVID-19. This season of life is unprecedented, challenging, and unpredictable....
Sokalvideo

Sokal Digital and Advertising Agency Comes Through For Dealers During This Crisis

As part of our continuing coverage of the Coronavirus, we’re pleased to welcome back Mark Sokal, CEO of Sokal Digital and Advertising Agency. In...
digital retailing

The Right Time to Move to Digital Retailing?

Throughout the rest of 2020 and potentially for years to come, customers’ senses will be heightened to being among groups of people in public....
F&I

3 Unique Ways F&I Can Leverage the Online Delivery Process During COVID-19

Traditional dealers have struggled in the last few years with how to handle the online F&I process. Many have resisted it but now with...
KPAvideo

KPA Launches COVID-19 Resource Center for New Car Dealers

As part of our continuing coverage of the Coronavirus, we’re pleased to welcome Zach Pucillo, Mid-Atlantic District Team Supervisor at KPA. In this segment, Zach...

Selling Your Customer’s Story to the Bank

Some dealerships like to cut corners in order to get a customer approved by the lender. On this week's episode of F&I Today, Becky...

March Kerrigan Report: How will COVID-19 Affect Dealership Earnings for the...

Welcome to the Kerrigan Advisors Market Update with Jim Fitzpatrick and Erin Kerrigan, Founder and Managing Director of Kerrigan Advisors. In this segment, Erin...

The Importance of Confirming Appointments

On this week's episode of Kain & Co., David Kain talks about confirming appointments with your ptoential customers in order to move to the...

Are You Presenting Your Menu the Right Way?

On this week's episode of F&I Today, industry expert Becky Chernek explains how consistent product pricing and offering your full F&I menu to all...
Coronavirus Coverage Central

CBT Automotive Network is providing up-to-date coverage on the COVID-19 pandemic's impact on auto dealers, automakers, and dealership personnel