Tag: customer loyalty
How to adapt your dealership to navigate the service-to-sales evolution
The service department has always proven to be a major driver of profitability for dealers of every size.
Even so, current market dynamics are increasingly...
Tesla dethrones Ford in automotive brand loyalty awards
According to the S&P Global Mobility and Automotive Loyalty Awards, published on Feb. 27, Tesla has dethroned Ford in the category of overall loyalty...
How to foster customer loyalty during tough economic conditions
There's much debate among economists about when a recession is coming or if one is on the horizon. Some may even feel that we're...
How to build consumer loyalty during an economic downturn
There's much debate among economists about when a recession is coming or if one is on the horizon. Some may even feel that we're...
7 tips to build customer loyalty
It’s no secret that customer loyalty is key to any business. Acquiring new customers is pricey and time-consuming, so most businesses work to find...
Report identifies six customer journey challenges the auto industry faces
Customer feedback and surveys have unveiled areas in the auto retail industry that need to change for a better sales experience as well as...
Top tips to boost trade-ins and repeat business
Inventory challenges are still plaguing dealerships as the semiconductor shortage and supply chain issues continue. While new-vehicle supplies have declined, the recent focus has...
The 4 essential rules to successful selling
On the latest episode of Straight Talk, host David Lewis, President of David Lewis & Associates, discusses the rules that are applied to every structured process,...
8 strategies for winning over out-of-warranty service customers
While the average passenger vehicle on the road in the U.S. today is increasing in age – hitting more than 12 years old in...
Remarketing and retargeting your online parts customers
Effective digital marketing requires a solid understanding of strategies within an overall marketing plan. Marketing for your parts department is no different. There are...