Is sealing the deal and making that sale the endgame? Think again. Today, the real battle for customer loyalty starts after the car leaves your lot. You may have a...
What is more powerful than well-drafted ad copy, video content, or a social media post about your dealership's discounts? You may be surprised to find that it has nothing to...
Your sales team is knocking it out of the park! Customers are coming in, and the sales team is meeting them where they are and offering excellent customer service. Their...
The service department has always proven to be a major driver of profitability for dealers of every size.
Even so, current market dynamics are increasingly emphasizing both the short and long-term...
According to the S&P Global Mobility and Automotive Loyalty Awards, published on Feb. 27, Tesla has dethroned Ford in the category of overall loyalty to make, which Ford has held...
There's much debate among economists about when a recession is coming or if one is on the horizon. Some may even feel that we're already in one.
While the jury is...
There's much debate among economists about when a recession is coming or if one is on the horizon. Some may even feel that we're already in one.
While the jury is...
It’s no secret that customer loyalty is key to any business. Acquiring new customers is pricey and time-consuming, so most businesses work to find some sort of loyalty program or...
Customer feedback and surveys have unveiled areas in the auto retail industry that need to change for a better sales experience as well as ownership experience. Some areas like a...
Inventory challenges are still plaguing dealerships as the semiconductor shortage and supply chain issues continue. While new-vehicle supplies have declined, the recent focus has remained on obtaining and selling used...