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How to Suppress Bias to Improve Your Dealership’s Customer Experience – Ramon Ray

On today’s show, we’re pleased to welcome Ramon Ray, Founder of Smart Hustle Media and The Black Education Fund, acclaimed speaker, and best-selling author of “Celebrity CEO – How Entrepreneurs Can Thrive by Building Community and a Strong Personal Brand.” 

In this segment, Jim and Ramon discuss his entrepreneurial background, racial sensitivity, customer experience, and how diversity and inclusion affect the customer and employee experience. The pair also tackle how business owners and managers should address racial bias, unconscious or otherwise with their teams, and internal changes managers need to make in order to make their customers feel comfortable and included.

To hear more comments and great insight from Ramon Ray, be sure to watch our entire interview above.

Did you enjoy this interview with Ramon Ray? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at

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CBT Automotive Network is a multimedia broadcast platform serving automotive professionals. With interviews featuring the biggest names in the industry, daily newscasts following top stories, up-to-date market data, and exclusive articles covering the latest industry trends, CBT is the leading voice of the retail automotive industry.

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