Friday, January 22, 2021
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video testimonials

Benefits of Video Testimonials

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Customer reviews make a big difference in how customers hear and think about your business. Even before COVID-19, video testimonials were gaining attention as a feedback medium for the many benefits they bring. However, now, with many companies struggling to stay afloat after extended shutdowns, stay-at-home orders, they are emerging as especially potent tools. Here […]
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technology

Futuristic Tech Has Real World Benefits for Car Sales

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Autonomous technology is under development despite the J.D. Power Q1 Mobility Confidence Study that shows consumers are skeptical of its integration. While it’s important tech, there are other systems under development that cast a much wider net. In fact, several mobility technologies are in development, testing, or already have arrived without fanfare. It’s common knowledge […]
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stimulus

Deal Struck on White House Stimulus Package

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On Tuesday, March 24, 2020, The US government announced that a deal had been struck between the Trump administration and the bipartisan Senate. Valued at more than $2 trillion, the financial aid comes in the form of both tax breaks and spending to stimulate the US economy. A significant portion of the stimulus package will […]
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recruiting

Recruiting in the Modern Age of Automotive

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On this week’s episode of Kain & Co., David Kain of Kain Automotive talks about the words you use in your recruiting ads and which information potential salespeople are looking for when job searching.   VIDEO TRANSCRIPTION: David Kain: Hello, I’m David Kain here on Kain and company on the CBT Automotive Network. I appreciate […]
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health care

What Incentives Do Your Employees Want the Most?

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For the most part, dealership employees want what any employee wants: security. Along with a paycheck, your dealership provides a safety net for employees that they could not provide on their own. With the rise of healthcare costs and fears about retirement savings and Social Security, many workers are looking to employers to help navigate […]
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benefits

Benefits of Working in Sales

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There are many career paths one can take in the car business. Service, Parts, Sales and Accounting all require different skills and offer unique opportunities and benefits to employees. Within the sales department there are a number of career paths, but working on the ground floor in sales comes with a lot of flexibility and […]
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service department

The Benefits of Working in the Service Department

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When asked what they want to be when we grow up, you don’t hear a lot of kids exclaiming “I want to work in the car business!” While a career in the car business may not be glamorous, it can be a great career with a lot of perks. Whether working in sales, parts, or […]
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leasing

The Benefits of Leasing

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On this week’s episode of F&I Today, Becky invites Alex Lukas, Business Manager at Baker Motor Company, to discuss leasing and the benefits that come from it.
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millennials

5 Ways to Nail Corporate Culture to Attract and Retain...

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You’re only as strong as the team that supports you. And many of today’s corporate teams are made up of Millennials. When it comes to recruiting and retaining Millennials, there are three factors that matter most to this generation – growth opportunities, retirement benefits and company culture – and approximately 80 percent of Millennials examine […]
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F&I Today | Meeting The Customer On Their Terms

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On this week’s episode of F&I Today Becky Chernek discusses the benefits of the F&I meet and greet and why meeting the customer on their terms reduces the F&I bottleneck increases profits and overall customer satisfaction.
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