Service Drive: Are you Talking in Terms the Customer Understands?
If you have ever been on a computer support call with someone who is totally immersed in the world of technology and is speaking in what seems like a foreign...
TSLA313.030-6.66%
GM82.6401.97%
F14.3500.2%
RIVN15.840-0.62%
CYD45.070-0.77%
HMC28.1600.17%
TM177.4200.62%
CVNA60.4600.27%
PAG217.3501.81%
LAD340.9506.93%
AN208.1803.08%
GPI330.8704.19%
ABG225.2403.1%
SAH99.8200.71%
TSLA313.030-6.66%
GM82.6401.97%
F14.3500.2%
RIVN15.840-0.62%
CYD45.070-0.77%
HMC28.1600.17%
TM177.4200.62%
CVNA60.4600.27%
PAG217.3501.81%
LAD340.9506.93%
AN208.1803.08%
GPI330.8704.19%
ABG225.2403.1%
SAH99.8200.71%
TSLA313.030-6.66%
GM82.6401.97%
F14.3500.2%
RIVN15.840-0.62%
CYD45.070-0.77%
HMC28.1600.17%
TM177.4200.62%
CVNA60.4600.27%
PAG217.3501.81%
LAD340.9506.93%
AN208.1803.08%
GPI330.8704.19%
ABG225.2403.1%
SAH99.8200.71%
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What a Diagnostic Fee Actually Costs You
On this week's edition of the Weekly Tune-Up, Becky Nixon talks about diagnostic fees and what they actually cost you in your service department.
Whenever we think about ways to promote...
A New Type of Dealership that Benefits the Consumer
The old way of selling cars is old hat. A trip to the local shopping mall demonstrates the new trend in buying, which is a customer experience. Look at the...
A Primer on Video Email Marketing: Easy to Do, But the Results May Be Big
You may have heard by now that video email marketing increases engagement and delivers better results than traditional email marketing. If you're still not sure, here are a few statistics...
AI for Dealerships: Futuristic Tools to Improve Sales Right Now
If your dealership has been hearing a lot about artificial intelligence, or AI, you’re in good company. The term crops up a lot, especially regarding self-driving cars or connectivity technology....
Tune in and Profit – Female Customers Communicate Differently Than Men
It’s been said that the most important numbers in any business can’t be known. That is. you won’t know the number of customers who stop buying from your dealership without...
WardsAuto: Three Easy Steps for a More Efficient Dealership
Selling cars is getting tough, and dealers increasingly are focusing on the fixed-ops part of the business – the parts and service side that keeps consumers coming back and spending...
Internet Leads with Joe Webb (Part 3)
On Today’s episode of The Tom Stuker Show, Tom chats with Joe Webb, Founder DealerKnows about online leads including methods of follow-up, building a great internet department, phone-ups and statistics...
Is Content Marketing For Your Dealership?
Content marketing is a scary and new beast in the face of dealership managers who are used to good-old-fashioned marketing techniques like print and radio ads. While the classic ways...
5 Secrets to Mastering Sales Follow-Up
We all know how important follow-up is. It could be the one deciding factor that helps make your dealership a top of the line store. Here are five secrets to...
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