On today's Tip of the Day, Brian Pasch goes over organic and inorganic traffic and gives you some tips on how to organize these metrics in order to better utilize...
The short answer is “yes.” The long answer is “yes, but...” As in, yes, customer rewards programs work, but they often aren’t working up to their potential. This means businesses...
In the automotive industry, positive consumer reviews are crucial ways dealers can attract new customers. Recent studies have shown, 59% of consumers say dealer reputation is the single most important...
Scheduling impacts every area of your service department. The challenge is that many advisors and appointment setters see the appointment process as something to just get through quickly; many advisors...
On today’s show, we’re pleased to welcome back Amy Hughes, Senior Director of Dealer Intelligence at Experian, a data intelligence powerhouse for the automotive industry. In this segment, Amy discusses...
CBT News Week In Review for Friday, January 31st, 2020:
Glenn Pasch on Alleviating Pain Points in Your Customer Journey
Please join us in welcoming back Glenn Pasch, auto marketing expert and...
On today’s show, we’re pleased to welcome Mike Dodd, CEO of Trade-In Valet, one of the nation’s largest vehicle appraisal platforms. In this segment, Mike discusses how the business has...
What is the "Power of Three" method? Mark explains how focusing on improving yourself for 30 days will have a huge impact on your customers.
VIDEO TRANSCRIPT:
Here is your Tip of...
On this week's episode of Kain & Co., David Kain talks about the power of voicemail during the follow-up and how you can leverage it strategically in your communications.
VIDEO TRANSCRIPT:
David...
What’s in it for the customer? That’s an important way to look at the road to the sale. However, Cory suggests looking at it from the perspective of what’s in...