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Ridge McCoy

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Ridge is the Regional Manager of Field Services for Dealer-FX Group, Inc. After a number of years in the automotive industry working as a Service Manager, Service Advisor and technician both in dealerships and in independent repair facilities, I am excited to be working with Dealer FX and Wiadvisor. Our innovative program methodology, execution and one-on-one consultative services will ensure your dealership’s success. I am deeply committed to the success of every dealership and Service Advisor that I work with.
appointment

10 Ways To Improve the Art of Appointment Setting

Scheduling impacts every area of your service department. The challenge is that many advisors and appointment setters see the appointment process as something to...
customer

The Most Profitable Business Strategy Is Your Current Customer Base!

Almost Every Dealer, CEO, President VP of Sales and Manager that I speak to these days in the automotive dealership business constantly emphasizes building...
dealertrackvideo

How Dealertrack is Creating a Seamless Car Buying Experience for Customers – Cheryl Miller,...

Recently, the CBT Automotive Network was on-location at NADA 2020 in beautiful Las Vegas where host Jim Fitzpatrick spoke with Cheryl Miller, Senior Vice...
Joe Verdevideo

What is the Key to Increasing Gross Profit? Joe Verde has the Answer

Recently, the CBT Automotive Network was on-location at NADA 2020 in sunny Las Vegas where host Jim Fitzpatrick spoke with automotive retail and training...
video

Creating a Highly Personalized Online Experience for Your Consumers – Jessica Stafford, Autotrader

At NADA 2020 in sunny Las Vegas, host Jim Fitzpatrick was joined by Jessica Stafford, Senior Vice President and General Manager at Autotrader and...
Forcevideo

The Importance of Taking an Omni-Channel Approach to Your Dealership’s Marketing Efforts – Cody...

Force Marketing's Vice President, Cody Tomczyk, joined Bridget Fitzpatrick on the CBT Stage at NADA 2020 in beautiful Las Vegas, where they discussed video...

CRM Managers, BDRs, and How to Be Successful

 On this week's episode of On the Mark, Mark Tewart talks about hiding behind texts and emails to avoid making a phone call and...

Creating a Video Culture at Your Dealership

 On this week's episode of Kain & Co., David Kain of Kain Automotive talks about how you can engage with your customers by using...

How Video Pre-Roll Can Complement Your Online Marketing Strategy

On this week's episode of Auto Marketing Now, Brian Pasch talks about video pre-roll and some ideas that can tweak your existing video pre-roll...

How Can You Maximize PVR Earnings?

On this week's episode of F&I Today, Becky Chernek talks about the most recent PVR earnings, how AutoNation is maintaining a PVR of $1,900,...