TSLA343.690-41.5%
GM89.330-3.1%
F12.540-0.13%
RIVN13.290-0.77%
CYD20.010-1.5%
HMC36.2601.04%
TM218.11018.65%
CVNA72.080-5.48%
PAG212.200-0.1%
LAD316.5200.88%
AN188.1204.65%
GPI266.500-6.31%
ABG207.030-1.85%
SAH62.800-1.25%
TSLA343.690-41.5%
GM89.330-3.1%
F12.540-0.13%
RIVN13.290-0.77%
CYD20.010-1.5%
HMC36.2601.04%
TM218.11018.65%
CVNA72.080-5.48%
PAG212.200-0.1%
LAD316.5200.88%
AN188.1204.65%
GPI266.500-6.31%
ABG207.030-1.85%
SAH62.800-1.25%
TSLA343.690-41.5%
GM89.330-3.1%
F12.540-0.13%
RIVN13.290-0.77%
CYD20.010-1.5%
HMC36.2601.04%
TM218.11018.65%
CVNA72.080-5.48%
PAG212.200-0.1%
LAD316.5200.88%
AN188.1204.65%
GPI266.500-6.31%
ABG207.030-1.85%
SAH62.800-1.25%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

Shep Hyken
Sales & Marketing

The 3 most vital elements of customer service today with Shep Hyken

- April 28, 2022
Shep Hyken, customer experience expert and New York Times best-selling author, recently released the 2022 Achieving Customer Amazement Study. This study surveys consumers to learn more about their preferences and habits. Shep joins...
car dealers
Sales & Marketing

Auto sales slowed by limited inventory, but car dealers keep seeing profit

- April 28, 2022
April isn’t shaping up to be as busy as it was a year ago. Continuing to be plagued by only a trickle of new units onto the lot, there isn’t...
Sales & Marketing

Cox Automotive study shows many buyers unhappy with OEM subscription fees

- April 25, 2022
Monthly and annual subscription services aren't brand new to the auto world (e.g., SiriusXM radio), but automakers have gradually been expanding vehicle-specific subscriptions for safety, performance, and comfort features. A recent...
Sales & Marketing

Revisit missed sales opportunities for a future revenue boost

- April 22, 2022
Through the first quarter of 2022 and the second half of 2021, new vehicles have been selling with transaction prices higher than MSRP in most instances. For car shoppers expecting...
Sales & Marketing

The key to managing customer expectations in times of uncertainty

- April 21, 2022
At a time of steep pricing hikes and supply chain issues, how are consumers managing? Today on Inside Automotive, we’re pleased to welcome back Jeff Shore, sales trainer, keynote speaker,...
penny-perfect payments
Sales & Marketing

Achieve the ultimate customer experience with penny-perfect payments – Aaron Bickart | EVP at OfferLogix

- April 19, 2022
Today on Inside Automotive, we're pleased to welcome back Aaron Bickart, Executive Vice President and General Manager at OfferLogix, to discuss why penny-perfect payments are essential to the customer buying...
Sales & Marketing

6 guidelines for selecting the right CRM for your dealership

- April 19, 2022
Spring has sprung and it may have you in the mood for some spring cleaning. A strategic place to start is with your CRM. Most of the data you collect...
Sales & Marketing

2 emerging buyer personas that auto marketers should keep an eye on

- April 14, 2022
The past few years in the retail automotive space have been filled with uncertainty for many dealers, but experts are saying that despite this uncertainty, consumers are still searching and...
Car Buying Outlook
Sales & Marketing

Consumer insights shaping today’s car buying process

- April 12, 2022
Today on Inside Automotive, Steve Baldwin, Vice President of National Sales at Capital One Auto, discusses how data from the 2022 Car Buying Outlook can help car dealers understand their...
Matt Easton referrals
Sales & Marketing

The simple 2-step process for more high-quality referrals

- April 12, 2022
Word-of-mouth marketing is a powerful tool that can reach many potential consumers. So, what strategy are you using to get referrals for your business? Today on Inside Automotive, we’re pleased...


Latest Articles

Building stronger dealership teams through trust and accountability
Latest Articles 11/05/26

Building stronger dealership teams through trust and accountability

What GM’s hybrid shift can and can’t do for its market position
Latest Articles 11/05/26

What GM’s hybrid shift can and can’t do for its market position

Stellantis names new chief operating officer for North America
Latest Articles 11/05/26

Stellantis names new chief operating officer for North America

Ford Oct. sales mixed, Toyota raises earnings forecast, Dealers to reduce market dependence
Latest Articles 11/05/26

Ford Oct. sales mixed, Toyota raises earnings forecast, Dealers to reduce market dependence

Ford's October sales slip as Escape and Corsair end, F-series sales rise 8.2%
Latest Articles 11/05/26

Ford F-Series and SUV sales rise in October but overall sales dip

Toyota raises annual earnings forecast as operating profit climbs 34%
Latest Articles 11/05/26

Toyota raises annual earnings forecast as operating profit climbs 34%

October new-vehicle sales remain on pace to meet 2026 forecast
Latest Articles 11/05/26

October new-vehicle sales remain on pace to meet 2026 forecast

Canada says US midterms won’t change its trade stance
Latest Articles 11/05/26

Canada says U.S. midterms won’t change its trade stance

How dealerships can become less dependent on market conditions
Latest Articles 11/05/26

How dealerships can become less dependent on market conditions

Why service leaders must teach ELR to their teams
Latest Articles 11/05/26

Why service leaders must teach ELR to their teams


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