Dealer profits remain high, record low incentives are the story in March
With just one week left in March 2022, the auto retail industry can expect significantly fewer sales but an inverse trend in profits if the forecast by J.D. Power and...
TSLA343.690-41.5%
GM89.330-3.1%
F12.540-0.13%
RIVN13.290-0.77%
CYD20.010-1.5%
HMC36.2601.04%
TM218.11018.65%
CVNA72.080-5.48%
PAG212.200-0.1%
LAD316.5200.88%
AN188.1204.65%
GPI266.500-6.31%
ABG207.030-1.85%
SAH62.800-1.25%
TSLA343.690-41.5%
GM89.330-3.1%
F12.540-0.13%
RIVN13.290-0.77%
CYD20.010-1.5%
HMC36.2601.04%
TM218.11018.65%
CVNA72.080-5.48%
PAG212.200-0.1%
LAD316.5200.88%
AN188.1204.65%
GPI266.500-6.31%
ABG207.030-1.85%
SAH62.800-1.25%
TSLA343.690-41.5%
GM89.330-3.1%
F12.540-0.13%
RIVN13.290-0.77%
CYD20.010-1.5%
HMC36.2601.04%
TM218.11018.65%
CVNA72.080-5.48%
PAG212.200-0.1%
LAD316.5200.88%
AN188.1204.65%
GPI266.500-6.31%
ABG207.030-1.85%
SAH62.800-1.25%
The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.
Sales & Marketing
Google introduces vehicle ads to help consumers find cars nearby
There is no doubt that the vast majority of today’s car buyers utilize the Internet when looking for a new vehicle, which may include initial searches and/or follow-up research on...
Why auto dealers must deliver data-driven omnichannel advertising to connected consumers
Today on Inside Automotive, we are pleased to welcome two experienced auto industry pros: Jeremy Beaver of the San Francisco Bay Area's Del Grande Auto Group and Michelle Boczonadi, Director...
Leading digital dealer-to-dealer auction marketplace expands inventory access in U.S.
Burlington, VT – EBlock enables dealers to buy and sell inventory in less time through its dealer-to-dealer digital auction marketplace that captures the energy and urgency of a live auction.
“Dealers...
Discover the strength of in-market video advertising with FUEL – Dean Evans & Terry Reid
On this edition of Inside Automotive, we’re pleased to welcome the Co-founders of FUEL, Dean Evans, Executive Vice President at Cars.com, and Terry Reid, CEO of FUEL. FUEL, powered by...
Remaining top of mind amid inventory shortages
The past two years have been nothing short of interesting for automotive dealers—navigating factory shutdowns, showroom closures, re-openings, the uptick in digital retailing and online sales, not to mention, the...
Experian helps car dealers drive consumer engagement with key marketing strategies
Today on Inside Automotive, we’re pleased to welcome back Amy Hughes, Senior Director of Sales Enablement at Experian, to discuss what the company has planned for the NADA Show 2022...
3 ways to improve your car dealership’s merchandising experience – Nathan Fox | Cox Automotive
As a car dealer, you may be focused on your bottom line or inventory right now, but experts from Cox Automotive say merchandising is a critical aspect as well. So...
2 entrepreneurial lessons car dealers can apply to acquire more used vehicles – Randy Kobat | Cox Automotive
Today on Inside Automotive, we’re pleased to welcome Randy Kobat, Vice President of Operations at Cox Automotive, to talk to us about used vehicle inventory acquisition, how dealers can win...
Finding balance between customer pay work and reconditioning – Mike Boyd | iRecon
Today on Inside Automotive, anchor Jim Fitzpatrick is joined by Mike Boyd, Founder of vAuto’s iRecon platform. After running used car departments for years, Boyd founded the software solution iRecon,...
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