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NADA Show 2025: Matt Leone | automotiveMastermind

Matt Leone, CEO of automotiveMastermind, joins us at this year’s 2025 NADA Show to share how his company is helping dealerships harness the power of AI to increase sales efficiency. In this conversation, Leone discusses the impact of AI, the importance of data, and the future of dealership sales teams.

Key Takeaways

  1. Leone emphasizes that dealerships are increasingly looking for ways to use AI to improve efficiency, particularly in managing their sales force. AI-powered tools, like the Mastermind Co-Pilot, are helping sales teams craft personalized messages and improve engagement with customers, leading to higher sales effectiveness.
  2. Additionally, Leone highlights the importance of high-quality data in driving AI success. Automotive Mastermind’s core value lies in utilizing its data and behavior prediction scores to provide actionable insights for salespeople, empowering them to make informed decisions on customer outreach and communications.
  3. Looking ahead, Leone reveals that improving salesperson effectiveness is a top priority for Automotive Mastermind in 2025. The company is focusing on creating more intuitive tools for salespeople, integrating AI in a way that enhances human performance and makes the job easier without replacing the personal touch of the sales experience.

Catch all of CBT News’ coverage of the 2025 NADA Show here.

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Jaelyn Campbell
Jaelyn Campbell
Jaelyn Campbell is a staff writer/reporter for CBT News. She is a recent honors cum laude graduate with a BFA in Mass Media from Valdosta State University. Jaelyn is an enthusiastic creator with more than four years of experience in corporate communications, editing, broadcasting, and writing. Her articles in The Spectator, her hometown newspaper, changed how people perceive virtual reality. She connects her readers to the facts while providing them a voice to understand the challenges of being an entrepreneur in the digital world.

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