Jeff Cowan discusses the mentality needed to hire and retain a winning service team

Just before the NADA convention, the Third Annual “Best Training Day Ever” took place in San Francisco that brought together hundreds of industry professionals for a day of insight unlike any other.

Jeff Cowan, Dave Anderson, Alan Ram, Jeremy Anspach, and David Spisak all led sessions that touched on many best practices for every department in your dealership. CBT News Founder Jim Fitzpatrick also led a panel discussion with industry leaders on the growth of CPO sales.

We had the chance to sit down with the day’s first speaker and the host of CBT’s Service Drive, Jeff Cowan, to discuss his session that focused primarily on how dealerships can hire and retain top service managers and techs.