CBT Automotive Newscast for February 20, 2020

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Today on CBTNews.com – Thursday, February 20th, 2020:

David LongHow Dealers Can Increase Efficiency and Reduce Turnover in Variable Ops – David Long, Hansel Auto Group
Here to discuss your return on time, and how dealers can increase efficiency as well as reduce turnover, is David Long, a veteran of the auto retail industry who has held top positions at several high volume dealer groups including Hansel Auto Group, located in California’s Bay area. Watch Now

David LongSurprising Benefits of a Dual Agency Sale
Dual agency sales often get a bad rap. Business owners enter into a dual agency transaction, only to find out the agent is fighting for the other party’s interests. Or discover that their staff has been tipped off to the sale of the business, creating unrest. Or they won’t profit like they had been led to believe. Unfortunately, these rogue agents have given the process a bad reputation. A few bad apples shouldn’t spoil the bunch. Believe it or not, a dual agency sale can add a great deal of value to the sale of a business. Read More

David LongHow to Incorporate Charity and Community Give-Back into Your Dealership Branding
In addition to being inextricably connected to their phones, Millennials are known for their passionate support of causes. As consumers, they prefer products and companies tied to global and communal improvement. There are many ways to make giving part of your dealership culture, but to truly stand out in the current market, you want to incorporate it into your brand. Read More

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