Is it better to be likeable or trustworthy in car sales?
For most people, when they think about someone they can put their trust in, a car salesperson doesn’t usually come to mind. To trust is to have a firm belief in someone’s character. Trust is not free—you have to earn it. On the latest episode of Straight Talk, host David Lewis, President of David Lewis & Associates, discusses the problem with establishing trust with your customers and why likeability is a more effective tool. Watch the complete segment here.
On Friday, electric vehicle manufacturer Polestar went public through a merger with a special purpose acquisition company, or SPAC, and began trading on the Nasdaq exchange under the ticker “PSNY.” Shares of the EV maker started trading last Friday at $12.98, up 15.5% from the SPAC’s Thursday final closing price. Polestar plans to utilize the nearly $850 million raised from the deal to support its three-year plan.
Toyota announced late last week that it would recall 2,700 of its first electric vehicles that were mass-produced for the international market due to the possibility that the wheels could loosen. The bZ4X SUV recall was reported to Japan’s Transportation Ministry by the automaker. A Toyota representative declined to disclose the total number of models it had produced but noted that not all of them were included in the recall.
The state of New Jersey filed a lawsuit against Ford Motor Company for allegedly illegally dumping manufacturing waste on the Ramapough Lenape Nation, a recognized and protected tribe in the state. Tribal members claim that as a result of the pollution, they have developed severe health issues like cancer and congenital disabilities. The suit demands compensation for the loss of natural resources.
Tesla has once again changed its “Enhanced Autopilot” features. Now, the EV maker is refocusing and relaunching a $6,000 enhanced autopilot package that contains auto park, auto lane change, smart summon, and several other features. A full package for self-driving cars is still underway, and the price is expected to jump to $12,000 as the technology becomes more sophisticated.
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