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Recommendations for dealership service page content

As we get deeper into the digital times, your customers are going to spend more time visiting your dealership website than they are calling or visiting. Not only has the average length of vehicle ownership increased 60% in the last ten years, but 22% of millennial car owners are searching for their mechanic online. If your dealership service page […]
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The EV ‘low cost of operation’ promise means service loyalty is paramount

On May 19, Ford unveiled the fully-electric F-150 Lightning pickup truck and amassed 45,000 reservations within two days. A few days later on May 24, a...

Opportunities for fixed ops to take advantage of vehicle shortages

Car dealerships are taking a hit with the chip shortage problem, leaving many to wonder how they can still make a profit when the...

The cost of obsolescent parts for a car dealer

According to the NADA, an average-sized dealership is sitting on $50,000 worth of parts that haven’t moved in a year. Think of what could...

Recall repairs stand out as an opportunity for auto dealers

According to data from CARFAX, the number of vehicles on the road with open recalls declined by 5% in 2020. However, more than 53...

How consistent processes can increase revenue in the service department – Don Reed

Dealers are beginning to see increased profits and revenues in their service and parts division. Today on CBT News, host Jim Fitzpatrick is joined...

2021 Vehicle Health Index unveils opportunities for fixed ops

Drivers who experience a Check Engine light lose trust in their vehicle. But due to the pandemic, many vehicle owners have held onto their...

Navigating the service department through the chip shortage

By now, automobile manufacturers around the world have been affected by the semiconductor chip shortage that originated during the pandemic. Assembly lines have ground...
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