TSLA409.62016.17%
GM76.7550.755%
F13.6500.29%
RIVN19.8051.175%
CYD46.7603.37%
HMC29.4151.395%
TM179.3704.78%
CVNA69.3450.745%
PAG177.715-1.7%
LAD300.820-5.41%
AN183.920-2.49%
GPI283.840-4.55%
ABG201.070-4.33%
SAH82.580-1.15%
TSLA409.62016.17%
GM76.7550.755%
F13.6500.29%
RIVN19.8051.175%
CYD46.7603.37%
HMC29.4151.395%
TM179.3704.78%
CVNA69.3450.745%
PAG177.715-1.7%
LAD300.820-5.41%
AN183.920-2.49%
GPI283.840-4.55%
ABG201.070-4.33%
SAH82.580-1.15%
TSLA409.62016.17%
GM76.7550.755%
F13.6500.29%
RIVN19.8051.175%
CYD46.7603.37%
HMC29.4151.395%
TM179.3704.78%
CVNA69.3450.745%
PAG177.715-1.7%
LAD300.820-5.41%
AN183.920-2.49%
GPI283.840-4.55%
ABG201.070-4.33%
SAH82.580-1.15%

Force Marketing CEO John Fitzpatrick Discusses Sending a Solid Remarketing Message to Consumers Affected by COVID-19

As part of our ongoing Coronavirus coverage, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing. Last time we spoke to John, he discussed how new data is influencing Force’s strategy to help and support their dealer partners. Today, he and Jim tackle the importance of remarketing in today’s auto retail environment. To find out more, visit Force Marketing’s COVID-19 Dealer Resource Center today.

Stay tuned for more COVID-19 coverage right here on the CBT Automotive Network.

More from Sales & Marketing
The 3-step habit that could save your next deal

The 3-step habit that could save your next deal

- July 6, 2026
Many deals seem to go well at first, but don't end up going anywhere. Sales Coach Matt Easton, Founder of Easton University, says the problem isn't the pitch, but the...
Fourth of July weekend brings big incentives and offers from automakers

Incentives and offers blast off this Fourth of July holiday weekend

- July 3, 2026
The Fourth of July is a busy time for dealers. The holiday gives shoppers more time to look for their next car. Automakers are hoping to hit mid-year sales. And...
Massachusetts AG warns dealers on hidden doc fees in vehicle advertising

Massachusetts AG warns dealers on hidden doc fees in vehicle advertising

- June 18, 2026
On the Dash: Massachusetts now requires all mandatory fees, including doc fees, to be included in advertised vehicle prices. Separately listing or disclosing doc fees at checkout is considered non-compliant...
SEO is not enough. How GEO is rewriting the rules of automotive search

Dealers must act on GEO now as AI shifts car-buying behavior

- June 1, 2026
Artificial intelligence is changing the way people shop for their next vehicle and that's having a big impact on how dealerships do their marketing. Generative Engine Optimization (GEO) is rewriting...
CBT News
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.